Easter 2024 Stats Exposed: Insights Your Church Can’t Afford to Ignore unSeminary Podcast

During this episode of the unSeminary, we dived into the Easter 2024 attendance figures, collating responses from a wide array of churches. The total combined attendance hit a staggering 249,377, revealing much about the state of church engagement during this important “Eventful Big Day.”







The Importance of Eventful Big Days







Easter can be an “Eventful Big Day” at your church. This is one of the “5 Gears of Invite Culture,” strategies that play a pivotal role in church growth. It’s not just about celebrating a religious holiday; it’s a critical component of the invite culture that churches need to foster year-round. The data suggests that prevailing churches leverage Easter as a prime opportunity to encourage attendance, foster community, and, most importantly, invite new guests be part of the good things happening at their churches!







Key Findings









* Average Easter Attendance Bump: Churches should aim to double their regular attendance on Easter. This survey revealed an average increase of approximately 75.42%.







* “New Here” Guests: An essential metric for church growth is the percentage of first-time visitors or “new here” guests. Surprisingly, 22.98% of churches failed to track this figure, missing a critical opportunity for growth. For those who did, the median percentage of new guests was 3.33%, surpassing the targeted 2% and highlighting Easter’s potential as an effective outreach tool.







* Invite Strategies: The study showed a significant correlation between the variety of invite strategies employed and attendance increases. Churches using five or more methods saw an 85.68% bump, while those employing seven or more enjoyed a 114.53% increase. This suggests a clear path forward for churches looking to maximize their Eventful Big Day strategy.







* Guest Follow-Up: Encouraging return attendance is as crucial as the initial invite. The survey highlighted various follow-up efforts, with 22.63% of churches engaging in direct follow-up contact. Notably, LCBC Church was cited for its innovative 16-week attendee onboarding process, setting a high standard for engaging new visitors in the church community. Also, we talked about Greg Curtis’s coaching offering called “Basecamp” which will help your church build a robost assimilation process to follow up with guests in the future.









Implications for Church Leaders







These insights underscore the need for churches to not only prepare for Easter as a significant event but to integrate it into a broader strategy of engagement and growth. The data points to the effectiveness of diverse invite strategies and the critical importance of follow-up in converting Easter attendees into regular churchgoers.







Easter 2024 has provided a wealth of data that, if properly analyzed and acted upon, could lead to significant growth opportunities for churches. By focusing on expanding invite strategies and enhancing follow-up processes, churches can work towards not just doubling their Easter attendance but fostering a vibrant, growing community year-round. This report serves as a call to action for church leaders to innovate, engage, and ultimately, expand their reach and impact.







For more insights and to join the conversation on church growth and invite culture, visit www.unlockinviteculture.com. Together, we can unlock the potential of our churches and spr...