Covering the world of digital video as it moves from single screen to multiscreen delivery
nScreenNoise – What the future holds for traditional pay TV
Traditional pay TV losses accelerated in Q3 2023, pushed upwards by multiple doom loops. But does the recent Charter/Disney carriage deal hold out hope that the decline can be arrested?
nScreenNoise – Disney’s strategy to reach Netflix scale
Disney filled out its plan to get its direct-to-consumer services to Netflix scale in its fiscal Q4 earnings call. It will continue to cut content, combine Hulu and Disney+, and launch ESPN Digital.
nScreenNoise – Advertising continues its streaming TV expansion
It’s getting harder to avoid advertising in the streaming TV experience. Services are adding ad tiers and new ad formats. And ads for products are coming to the Fire TV experience.
nScreenNoise – Will Local TV’s expected retrans fee bonanza materialize?
Gray Television and Nexstar Media Group think their local TV stations are about to get a huge windfall from cable TV operators. Here’s why things might not turn out how they expect.
nScreenNoise – Play-Fi wireless surround sound boosts engagement
Surround sound boosts video engagement, which in turn cuts churn. But wires could be getting in the way for 3-in-5 US homes. In this interview, the GM of Play-Fi explains how his tech can help.
nScreenNoise – Why satisfaction with top SVODs is falling
Netflix, Disney+, Hulu, and MAX have seen significant satisfaction declines since 2021. Changes in subscription prices, ads, and content selection are to blame.