S3E5: Hard vs Soft Sell Texting with Catherine du Pont Home Builder Happy Hour

Time StampsIntro - 00:27Intro to Texting Marketing - 1:05Soft-Selling Text Messages - 2:30Analytics from Texts - 7:35Balancing Your Marketing Strategy - 12:15Hard-Selling Texts - 13:30Final Thoughts on Text Marketing - 17:00Outro - 28:45You’ve got a text! Catherine du Pont, Get Community’s Account Director, joins Kelly and Ryan this week to talk about everything text message marketing. Cat breaks down the difference between hard and soft-selling in text, as well as, tips for balancing your me...