Success IQ Geoff Nicholson

Joe Sanok is the author of Thursday is the New Friday: How to work fewer hours, make more money, and spend time doing what you want. It examines how the four-day workweek boosts creativity and productivity. Joe doesn’t just write about a 4 - day work week, he lives it. Going from working 60-hour weeks to travelling with his family full-time in an RV while being even more productive at work. Joe believes working for yourself in your own business shouldn’t have to feel like a job. And working smarter and limiting the time you spend on things that don’t matter can help.
Joe is also the host of the popular The Practice of the Practice Podcast, which is recognized as one of the Top 50 Podcasts worldwide with over 100,000 downloads each month. Bestselling authors, experts, scholars, and business leaders and innovators are featured and interviewed in the 550 plus podcasts he has done over the last six years.

Jean Kantambu Latting, DrPH, LMSW-IPR is President of Leading Consciously LLC, and Professor Emerita at the Graduate College of Social Work (GCSW), University of Houston. As a consultant, researcher, and educator, Jean focuses on leadership in multicultural and diverse organizations. While at GCSW, the Jean Kantambu Latting College Professorship of Leadership and Change endowment was established in her name by the renowned philanthropist, Maconda Brown O’Connor. Jean received her master’s degree from Columbia University and a doctorate from the University of North Carolina. She co-authored Reframing Change: How to Deal with Workplace Dynamics, Influence Others, and Bring People Together to Initiate Positive Change.
Through her organization, Leading Consciously, Jean helps individuals and organizations create resilient, sustainable, multicultural, and diverse settings. Leading Consciously helps leaders in businesses, non-profits, churches, and other organizations achieve greater authenticity in relationships and a more in-depth understanding of their impact on others as well as a greater ability to bridge differences with those dissimilar to themselves. The company offers leadership assessment, coaching, consultation, online courses, and training based on solidly grounded empirical research on behavioural change and decades of practical training experience.

Meredith Kallaher is a self-professed podcast addict when she heard Rick Mulready, of The Art of Paid Traffic, say “Facebook ads are simple. They are all about the numbers,” everything for Meredith Kallaher just clicked.

An A-Ha moment, maybe?

Her CPA and 6 years with PricewaterhouseCoopers combined with her social media marketing expertise has uniquely prepared Meredith to help businesses execute and implement successful social media advertising campaigns. “I love numbers,” Meredith thought as Rick explained that successful ad strategies required Managers to understand the lifetime value of a customer for a business, compare that to the related acquisition cost by evaluating target audience sizes, cost per lead, return on ad spend, and click-through rate percentages.

I am joined by Mary Ann Pruitt, CEO of Mosaic Media this week and we discuss how to buy media to build your business and how consumer habits have changed due to recent events around the world.

Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and SaaS companies. Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to manage the leads for their software company in an easier way.

Melanie Curtis is a coach, speaker, author, podcast host and professional skydiver. As a leader and influencer in both skydiving and personal development, Melanie has been featured in Forbes, Fast Company, Thrive Global, on CBS Sunday Morning, Masters of Scale, and more. Melanie also co-founded Highlight, an all-female professional demonstration jump team whose mission is to inspire women and girls to live bold brave lives of their own design, elevate gender equality and motivate social impact.