What’s your archetype? Knowing your archetype can help you control your narrative, provide you with focus, and boost your confidence. Take the Archetypes Quiz at www.talkabouttalk.com/archetypesquiz. Archetypes are shared, universal patterns that help us understand characters, stories, and even ourselves. 12 PROFESSIONAL IDENTITY ARCHETYPES CAREGIVER – maternal, comforting, trusted, generous CREATOR – artist, designer, maker, vibrant CITIZEN – girl/guy next door, hardworking, friendly, down-to-earth, loyal EXPLORER – adventurous, innovative, pioneer, investigator, trailblazer HERO – disciplined, inspiring, strong/brave, warrior, champion OPTIMIST – kind, simple, innocent, pure JESTER – humorous, comedic, entertainer, playful, light-hearted IMPASSIONED – focused on senses, relationships, inclusive, passionate, devoted MAGICIAN – transformer, dreamer, visionary, spiritual guide. REVOLUTIONARY– radically distinct, bold, rebel, unapologetic RULER– authoritative, influential, political, sophisticated, ambitious SAGE – learner, teacher, academic, analytical, wise. TRANSCRIPT This might be one of the shortest and most impactful podcast episodes you’ve heard in a long time. I hope so! Of all the topics I coach people on and that I speak about, I’d say Personal Branding, and helping people articulate or narrate their unique brand makes the biggest impact. Typically I run my coaching clients through several exercises to help them identify their unique brand, including but not limited to: seeking input from others, taking personality tests, creating your personal Venn diagram, running through mental exercises, reviewing formal work feedback and evaluations, completing worksheets that I assign, and lots more. And of all these personal branding exercises, identifying their archetype is the one that they often tell me is the most helpful. So I thought I’d spend an episode coaching YOU on how to identify your unique professional identity archetype, and what to do with it to help you be your happiest and most successful self. Sound good? Welcome to talk about talk podcast episode 183: what’s my archetype. In case we haven’t met my name is Dr. Andrea Wojnicki. Please just call me Andrea. I’m an executive communication coach at talk about talk where I coach ambitious executives like you to communicate with confidence and establish credibility so they can achieve their career goals. The topics I cover are all focussed on communication, including things like overcoming imposter syndrome, becoming a great storyteller, listening like a leader, nailing your formal presentation, establishing executive presence, and establishing your unique personal brand. You can learn from me through private one on one coaching, corporate workshops and keynote speeches, the boot camps that I lead, the archive of this podcast, and through my email newsletter. If you go to talk about talk.com you can sign up for the newsletter there. It’s like getting free coaching from me every two weeks. While you’re there on the talkabouttalk.com website, I encourage you to take the archetypes quiz. That’s the topic of this weeks episode. I’m going to help you identify which of the 12 professional identity archetypes resonates most with you and what you can do with this insight. Just go to talkabouttalk.com/archetypesquiz. OK – By the end of this episode: You’ll understand the power of identifying your professional identity archetype and how you can use your archetype to accelerate your career trajectory. Here’s how this episode will go: