The Law Firm Marketing Minute Spotlight Branding

It's been the week for legal marketing content! Enjoy the entire episode!
Content can keep you top of mind, it can help build trust, it can help build credibility, and it just looks great for your business.

👉Here's what you can expect:
High & Low ThresholdsHow starting with an offer can HURT your marketingThe way content creates your best salespeople☝️One of our best free resources that can make all your marketing work better:
Your free download is here!
📱You can check out the video component by following us here on
Instagram or TikTok!

We keep talking about content, and for good reason! It does wonders!
Content can keep you top of mind, it can help build trust, it can help build credibility, and it just looks great for your business.

👉Here's what you can expect:
How does content do wonders?The threshold crushers!Get a better sense of exactly what content does☝️One of our best free resources that can make all your marketing work better:
Your free download is here!
📱You can check out the video component by following us here on
Instagram or TikTok!

You already know this. Referrals are the name of the game!
Referrals usually can give you better clients. They should be the focus of your law firm's marketing. Don't have any referrals to go off of? Read below.

👉Here's what you can expect:
How to blow thresholds awayWhat content can do to get more referralsWhat content can do when you don't have any referrals ☝️One of our best free resources that can make all your marketing work better:
Your free download is here!
📱You can check out the video component by following us here on
Instagram or TikTok!

What type of content works best for a law firm? How does it work?
You need to get your potential clients from point A to point B. We always recommend using content to make this happen, and here is why.

👉Here's what you can expect:The type of content that is bestHow to bridge the gapHow to get more clicks  ☝️One of our best free resources that can make all your marketing work better:
Your free download is here!

📱You can check out the video component by following us here on
Instagram or TikTok!

If your law firm does not have content, then you are doing it a disservice.
What do you have to offer those who are not even sure if they want to work with you? Booking a consultation is actually a high-threshold offer!

👉Here's what you can expect:
Direct marketing needs contentWhat do you have to offer?High-threshold vs Low-threshold ☝️One of our best free resources that can make all your marketing work better:
Your free download is here!
📱You can check out the video component by following us here on
Instagram or TikTok!

Your law firm may be marketing, but do you realize who are you even marketing to? No, we don't mean your target audience. We mean one level deeper that you may not have considered. 
Eddie & SMike tackle the Five Stages of Awareness which were outlined by Eugene Schwartz in his 1966 book, Breakthrough Advertising.  

👉Here's what you can expect:
The mindset of who you are marketing toWhy each stage deserves different strategies for marketingHow your law firm can capitalize on this☝️One of our best free resources that can make all your marketing work better:
Your free download is here!
📱You can check out the video component by following us here on
Instagram or TikTok!