59本のエピソード
What Gets Measured NinjaCat
-
- ビジネス
What Gets Measured is a NinjaCat podcast about marketing performance management, data, and analysis, featuring candid conversations and interviews with insightful guests and informative experts.
Hosted and produced by Jake Sanders, this bi-weekly podcast provides marketers with applicable anecdotes and topical takeaways to better manage their performance marketing because; “what gets measured, gets managed.”
SHOWPAGE - https://www.ninjacat.io/blog/marketing-performance-management-podcast
© 2022, NinjaCat
-
The Strategy of Client Engagement
A revelatory conversation with Kylie Kullack from Struck on innovative client engagement strategies, the importance of communication, data analytics for campaign tracking, and the imperative role of empathy in client relations.
SHOWPAGE: www.ninjacat.io/blog/the-strategy-of-client-engagement
© 2024, NinjaCat -
On B2B Strategy, AI, and All That Jazz
A roundhouse kick of a chat with master marketing strategist, and AI enthusiast, Colin Lewis, about B2B strategy, AI, creativity and jazz, and so much more!
SHOWPAGE: www.ninjacat.io/blog/on-b2b-strategy-ai-and-all-that-jazz
© 2024, NinjaCat -
Marketing Data Interpretation
Explore the complexities of marketing data interpretation with Kyle Block, head of research at Gradient Metrics, and learn about the analytical skills and intuitive sense that goes into deciphering data landscapes.
SHOWPAGE: www.ninjacat.io/blog/marketing-data-interpretation
© 2024, NinjaCat -
Decoding Attribution in Advertising
Jeff Greenfield, co-founder of Provalytics, shares his expertise on the transformation of attribution in advertising, talks about the shift from click-based metrics to the importance of awareness, and explains the challenges and opportunities in a post-cookie world.
SHOWPAGE: https://www.ninjacat.io/blog/decoding-attribution-in-advertising
© 2024, NinjaCat -
The NeverEnding Data Story
Dive into data storytelling, puppets, musicals, comedy, and master data management with the Data Whisperer himself, Scott Taylor. Learn how Scott blends decades of experience with innovative techniques to make complex data stories accessible and engaging.
SHOWPAGE: www.ninjacat.io/blog/the-neverending-data-story
© 2024, NinjaCat -
The Crumbling Cookie Parties fo Marketing
As the cookies crumble and third parties disappear, a lot of marketers are wondering what’s next. Join us as we explore the tech behind cookies, learn why their deprecation might not mean disaster, and discover how to handle attribution and activation in the cookie-free era of tomorrow with U of Digital founder, Shiv Gupta.
SHOWPAGE: www.ninjacat.io/blog/the-crumbling-cookie-parties-of-marketing
© 2024, NinjaCat