#95 Chinese Web Novels: The Hidden Golden Goose? (Publishing industry - part 2‪)‬ Middle Earth - China’s cultural industry podcast

Started as a grassroots movement in the early Chinese internet, web novels slowly became a powerhouse of China’s cultural industry by producing powerful IPs. How did this industry came to be?Featuring- Tage : Author - Wei Xiaoma : IP Licensing Manager- Yang Zeyi : Technology Reporter To go further- Middle Earth episode #92 How writers, bookstore owners, and printers survive in China’s publishing industry- Middle Earth episode #69 The Seducing Power of IPs- Middle Earth episode #90 W...