93 episodes

Hi, I'm Brian. I love telling stories and connecting the dots between my life lessons and how they might apply to business. Here are my stories in 2 minutes or less. My hope is you find some value in them and can bring these lessons into your own life.

This Life of Brian Brian Maucere

    • Business

Hi, I'm Brian. I love telling stories and connecting the dots between my life lessons and how they might apply to business. Here are my stories in 2 minutes or less. My hope is you find some value in them and can bring these lessons into your own life.

    Ep. 92 Donuts for Burpees

    Ep. 92 Donuts for Burpees

    I've talked a lot about opening our CrossFit gym, but did you know it was almost a donut shop?  It's true. Listen for the full story. 

    • 1 min
    Ep. 91 "When Others Cease Their Struggle, Mine Will Begin"

    Ep. 91 "When Others Cease Their Struggle, Mine Will Begin"

    Here's one of my favorite motivational creeds out there.  It is from the Georgia Smoke Diver's Association.  

    • 1 min
    Ep. 90 Don't Demotivate. Praise and Appreciate.

    Ep. 90 Don't Demotivate. Praise and Appreciate.

    Hey Peter, do you have those TPS reports?

    Motivation is a funny thing in business.

    Often when we have the full intent on doing something, we have no problem staying motivated.

    But when someone else mentions it, we lose interest.

    So how do we avoid demotivating employees?

    By allowing the idea to remain with them.

    Instead of saying, “Are you going to finish those TPS reports by lunch?”

    Try “I always appreciate when you get reports in on time.”

    Zero blame or accusations and replaced by praise and appreciation.

    Listen in for some funny stories from my house and how I work around demotivation

    • 2 min
    Ep. 89 Cost Benefit Analysis

    Ep. 89 Cost Benefit Analysis

    Do you routinely undervalue your time?
    Chances are, you do.
    So how do you spend less and get paid more?

    When I was a small business owner, I did all the jobs, big and small.

    Because it was a business, I could figure out how much was coming in at the end of the month and how much I was getting paid hourly.

    While I covered bills and had enough to get by, my guess is I was actually getting paid less than $5 an hour to own my own gym.

    The problem was I never thought about the CBA of all the other things I needed to do to keep the doors open and grow.

    I sucked time away from my family and my weekends just felt like another work day.

    So learn from me and my mistakes.

    Do a CBA not just in business, but in life.

    Figure out what a new project or problem is actually going to cost you at your actual rate.

    Then decide whether you should tackle it or someone else should.

    You just may save yourself a lot of time AND money.

    • 1 min
    Ep. 88 "Trying To Force It"

    Ep. 88 "Trying To Force It"

    When things aren't working out and frustration sets in . . .
    Break the cycle. 🪓
    Walk away and allow yourself the chance to refocus.

    In the video I talk about my video making process and how some days it doesn't go as planned.

    After a few attempts to get the video recorded and either messing up or missing my 2 minute cut off, I recognize that the next 5 probably aren't going to get the job done either 😭

    I used to keep grinding.

    Now I walk away and give myself a break.

    Even a 5 minute ⏰ break and change of pace can help me reset and get the job done.

    Don't try to force the work.

    Even if you get it done, it won't be your best.

    Give yourself a break and come back stronger.

    • 1 min
    Ep. 87 Virtuosity

    Ep. 87 Virtuosity

    Are you ignoring the basics of your skill set?
    If so, you could be heading for a ceiling in business.

    We all like doing the flashy stuff.

    And there is nothing wrong with wanting to get better at your craft.

    But if you ignore the basic building blocks long enough, you will eventually hit a ceiling.

    And then you have to make some uncomfortable decisions about how to rebuild.

    Strive for virtuosity.

    Whatever you do in business, strive to perform your common tasks uncommonly well.

    • 2 min

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