6 Figure Creative Brian Hood

Ever feel like finding the perfect niche is like walking a tightrope? One wrong step, and you're either too broad and get lost in the crowd, or too narrow and miss out on opportunities.
In our latest episode, we unravel this tricky dilemma. Whether you're worried about losing clients by niching down or spreading yourself too thin, we've devoted an entire episode to helping you find that perfect sweet spot!
🎧 Listen Now to learn:

How to avoid being too broad or too niche.

Real strategies to keep your services appealing and effective.

The secret sauce to being known for what you do best without pigeonholing yourself.

Don’t miss this episode if you want to become sought-after while still offering enough to attract and retain clients.
In this episode you’ll discover:

When you should niche down

Why outcomes are more important than services

Avoiding common mistakes when niching down

Pitching your services effectively

Using the agency model vs. the collective model

Why services shouldn't be the focus

Helping clients achieve their vision

For full show notes, visit https://6figurecreative.com/314

I recently came across one of the coolest freelance businesses I've ever seen, and I wanted to bring this to the 6 Figure Creative audience.
I'm not going to spoil anything, but this freelancer is earning over $1 Million per year without a staff, without contractors, and he's able to accomplish this just by taking inspiration from a totally different industry than his own.
If you're feeling stagnant, stuck, uninspired, or you're simply not earning what you think you should be in your own business, this episode is absolutely for you.
In this episode you’ll discover:

Why you shouldn't rely on a single point of failure

Taking influence from other businesses outside of your industry

Creating income stability with a better business model

How to stay away from becoming an "inbred business"

How successful entrepreneurs deal with roadblocks

Sharing knowledge with your "competition"

For full show notes, visit https://6figurecreative.com/313

Ever felt trapped in the feast-or-famine cycle as a freelancer? I've been there, and it's brutal. But what if I told you there's a way out?
I just got back from Alex Hormozi’s amazing workshop in Vegas. Spending two days at Acquisition.com HQ with Alex, Leila, and their leadership team was nothing short of eye-opening.
Surrounded by business owners of all types, from an 18-year-old with a $250K landscaping business to people bringing in $10M+, I soaked in anything and everything that's working in business today.
My big takeaway?
Hormozi and his team harped on one core principle – finding and fixing the root cause of business bottlenecks.
And for 95% of freelancers, this boils down to one thing... lead generation.
In our latest podcast episode, I break down Hormozi's method that helped scale businesses to millions.
Don't let the feast-or-famine cycle continue for the rest of your life. Learn how to generate a steady stream of leads so you get to take control of your income.
In this episode you’ll discover:

What I learned from the Hormozi's retreat

Why it's important to find and eliminate bottlenecks in your business

The things holding your business back

Using paid ads for your business

Testing ads the way the Hormozi's do

Why this is all worth the effort

For full show notes, visit https://6figurecreative.com/312

I'm super excited to share this with you today because this is the stuff that really moves the needle in your business.
This is how you can charge more without losing clients or getting rejected.
This is how you make your clients SO happy that they refer all their friends to you.
This is how you become more attractive to your "dream clients".
And this framework comes from a business owner earning over $100,000,000 per year... so you know this stuff works.
Today's episode breaks down the 4 BEST ways to become more valuable, and if you get this right, you'll completely transform how you show up to clients.
99% of the freelancers I know neglect all 4 of these areas to their own detriment. As a result, they're losing gigs to their competitors, they get constant pushback on pricing, and they're not generating nearly enough referrals to keep their calendars full.
In this episode you’ll discover:

Focusing on the end goal, not the short term

The value exchange

The importance of social proof and perceived likelihood of achievement

How to close bigger deals

How time delay affects pricing and client acquisition

The expert wins: why experts get the job 9 times out of 10

Why adding friction is a recipe for losing clients

For full show notes, visit https://6figurecreative.com/311

Ever had a $20k month followed by a $1,200 month? Freelancing can be a wild ride. Even with solid client acquisition, those feast-or-famine cycles can stress anyone out.
In our latest podcast episode, we're diving into something called dynamic budgeting.
This is the secret to turning chaos into consistency.
This is what creates a financial buffer in your business.
This is what gives you the breathing room to say no to bad projects and yes to those projects you love.
Listen now to learn:

How to create a realistic budget as a freelancer

The best tools for tracking expenses without the headache.

Strategies to build an "oh sh*t" fund

No more financial roller coasters. Let’s make freelancing sustainable and stress-free.
For full show notes, visit https://6figurecreative.com/310

Ready for some tough love? This week's episode of the Six Figure Creative Podcast is a wake-up call for freelancers stuck in "survival mode".
Here's the big question... are you letting your emotions run your business? If the answer is yes, it’s time to change that.
In this episode, I break down:

The 12 things you can't ignore to build a thriving freelance business.

The brutal truth about why most freelancers fail.

A powerful mindset shift to turn your business struggles into triumphs.

Stop letting feast-or-famine cycles dictate your life. It's time to build a sustainable, fulfilling freelance business that doesn't crumble at the first sign of trouble.
🎧 Listen to Episode 309 Now
In this episode you’ll discover:

Why emotions are ruining our businesses

How running a business adds tasks to your plate

The 12 roles and responsibilities of any business owner

Why Brian almost passed out during his first gym session

Your choices if you can't go back to a day job

Getting a personal trainer for your business

For full show notes, visit https://6figurecreative.com/309