046: Part 2 of 7 of the Sales Strategy Series: Connect to Convert Sales and Stuff with Erin Lindstrom

In this episode, we're going to discuss the concept of nurturing leads and why it's important to prioritize connection in our business endeavors. As I was contemplating this topic, I couldn't help but reflect on my own software company, Let's Collect, and how it allows us to nurture leads in a unique way. But beyond that, I wanted to explore a different approach to nurturing that I haven't seen taught before. Because, let's face it, connection is something we can't outsource. So, join me as we delve into the world of nurturing, making strategic decisions, and setting ourselves up for success in the upcoming year. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with insights and tips to help you thrive in your sales strategies. So stay tuned and let's dive right in.



In this episode we cover:



Introduction to Sales Strategy

- Introducing Erin Lindstrom as the host and sales strategist

- Mention of Erin's software company, Let's Collect, and its focus on nurturing leads

- Importance of connection and human interaction in sales

- Goal of being more organized and focused in order to use time efficiently

- The strategic approach to nurturing leads and making decisions for business success



Reflecting and Planning for Next Season

- Importance of reflection and planning, particularly in Q4 of 2023

- Encouragement to think about goals and strategies for Q1 of 2024 and beyond

- Suggestion to regularly check in and update strategies on a quarterly basis



Exploring the Concept of Nurturing and Decision-Making

- Emphasizing the similarities between nurturing leads, team relationships, collaborations, and prospects

- Need to consider strategic decision-making for effective nurturing

- Mention of potential journeys and systems to set up for nurturing leads, but also allowing flexibility



Personal Background and Journey

- Erin's personal background, including pursuing  a Master's in nonprofit management

- Reasons for quitting the Master's program and seeking alternatives for financial stability

- Living in London and experiencing anxiety and depression, leading to returning to the US

- Finding a therapist and going on a personal development journey

- Working with a professor and exploring various methods to overcome pain and anxiety



Conclusion

- Final thoughts on personal growth and transformation through therapy and self-care

- Mention of the importance of continual support and exploration in the sales strategy journey

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And if you need any sales/growth support, reach out to hello@erinlindstrom.com



More info about working together at erinlindstrom.com

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