Entrepreneurs on Fire John Lee Dumas of EOFire

Jon Ostenson is a top 1 percent Franchise Broker, Consultant, Investor, and Author of the book 'Non-Food Franchising'. He draws on his experience as a former Inc. 500 Franchise President and Multi-Brand Franchisee in serving his clients. He is a frequent contributor on Franchising for Forbes, Inc., Bloomberg and The Franchise Journal.
Top 3 Value Bombs
1. Building towards many smaller healthy exits generates on going cash flow and creates potential exits to cross.
2. Franchising is not right for everyone but most people love support and need people on the sideline to go and execute for them.
3. Its important to have an expert guide to filter the right information you need.
Buy Jon’s book on Amazon - Non-Food Franchising: The Better Path to Business Ownership
Sponsors
HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot’s customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more
Thought-Leader Ever thought about giving a TEDx talk. Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions!
Ethos Get term life insurance through Ethos today to help protect your family’s finances. Get up to 2 million dollars in coverage in just 10 minutes at EthosLife.com/fire. Thanks to Ethos for sponsoring us

Brett Beveridge is the founder and CEO of The Revenue Optimization Companies (T-ROC), serving Fortune 500 companies. He is also a Forbes Books Author, and a full feature Indie Movie Producer. He was recognized as a 2021 Ultimate CEO by the South Florida Business Journal and has been included in Florida Trend’s Most Influential Business Leaders multiple years in a row.
Top 3 Value Bombs
1. You should never outsource anything that is core to your business.
2. AI is mission critical in the future from the time they see your job ad, all the way through until the time they've been an employee with you for years and beyond.
3. Spend the time taking our core business down to the studs, along with your senior leadership team to the right people in your organization, to make sure that everyone is aligned to what your business objectives are.
Brett’s virtual interactive technologies to answer any questions that you may have - Viba Connect
Sponsors
HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot’s customer platform is a smoother, more effective way to grow. Visit HubSpot.com to learn more
Shopify From their all-in-one ecommerce platform, to their in-person POS system, Shopify helps you sell from everywhere! Sign up for a 1 dollar -per-month trial period at Shopify.com/onfire
Ziprecruiter If you’re hiring for your business, you want to find the most talented people for your open roles before the competition scoops them up. The best way to do that. ZipRecruiter. And right now, you can try it for FREE at ZipRecruiter.com/fire

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Amanda and Laura are the Co-Founders of FIT CHICKS Academy, a company dedicated to certifying women in fitness, nutrition and wellness, and showing them step by step how to create their dream life and business.
Top 3 Value Bombs
1. You do not have to keep your best secrets from people who are not part of your program or courses. Share them to make your people see the actual value that you have to offer.
2. Be yourself. Who you are as a person right now can also inspire other people.
3. Your business will only grow as much as you do. Know that you will fail along the way, but take it as just part of your journey to success. Do not give up; never quit.
Fit Chicks Academy – Get 100 dollars off plus five bonuses! Enroll now and turn your fierce health passion into a business you love in just 90 days. (Sorry! This link was active when this episode was first published in 2021 but is no longer an active offer.)
Sponsor
HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot’s customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Roger is recognized as America's number 1 Voice Coach. His clients include Tony Robbins, Tyra Banks, John Mayer, Selena Gomez, Reese Witherspoon, Jeff Bridges, Bradley Cooper and more.
Top 3 Value Bombs
1. True happiness, joy, purpose, and love happen during the journey toward success. Focus on the trip and enjoy every moment of that journey.
2. As an entrepreneur, you should add the correct sounds and emotions to your voice to move people in emotional ways that will get you to achieve at every conversation you have.
3. Speaking is a physical connection; sound must come out of your mouth and vibrate the body of the person you are speaking with.
Claim your 50 dollar Gift Certificate! Harness the Power of Your Voice to Achieve Your Most Ambitious Goals - Roger's Website
Sponsors
HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot’s customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more
Thought-Leader Ever thought about giving a TEDx talk. Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions
Ethos Get term life insurance through Ethos today to help protect your family’s finances. Get up to 2 million dollars in coverage in just 10 minutes at EthosLife.com/fire. Thanks to Ethos for sponsoring us

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Scott is the Co-Founder and Head of Product Marketing at SamCart, the first ever eCommerce platform built from the ground up for direct-to-consumer brands.
Top 3 Value Bombs
1. Go back to your home page or your own site. Look at it with fresh eyes and think of how you can make things easier and simpler. Eliminate friction and make it simple for people to buy, and you will see a huge difference.
2. Shorter is better. If it's not easy for people to buy stuff from you, then you are missing out in a major way.
3. More customers means bigger business.
Save 40 percent On SamCart and Claim 8 Exclusive Bonuses! (Sorry! This link was active when this episode was first published in 2021 but is no longer an active offer.) - SamCart
Sponsor
HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot’s customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more

Kimanzi Constable is the author of four books and a writer whose articles have been published in Forbes, Business Insider, SUCCESS, NBC, CBS, FOX, and 80 other large publications.
Top 3 Value Bombs
1. The situation that we're in, most of the content on a publication comes from outside contributors.
2. There are a lot of heavy hitter publications with really big names like Men's Health and Oprah Daily and Cosmopolitan that will pay you more for articles.
3. The benefits are  getting paid  for the articles, you show up in search and you have brand credibility and you are creating thought leadership content for a brand new untapped audience.
Checkout Kimanzi’s website - Ubora Advisory
Sponsors
HubSpot: Stop spending more time managing tools than connecting with prospects and customers. HubSpot’s customer platform is a smoother, more effective way to grow. Visit HubSpot.com to learn more
FranBridge: Many EOFire listeners have launched franchises in a variety of industries outside of food – and FranBridge Consulting has guided them to these premier opportunities! Sign up for a free consultation with Jon - or get a free copy of his book, Non-Food Franchising - at FranBridgeConsulting.com
Ethos: Get term life insurance through Ethos today to help protect your family’s finances. Get up to 2 million dollars in coverage in just 10 minutes at EthosLife.com/fire. Thanks to Ethos for sponsoring us