299 episodes

Tent Talk is a podcast for farmers' market managers, farmers, food makers, and anyone who counts on farmers’ markets as a source of income. Please join us as we interview farmers’ market experts, talk about ways to improve local food communities, and provide you with tips on building a successful farmers’ market business.

Tent Talk is produced by Farmers Market Pros.

Tent Talk Farmers Market Pros

    • Business

Tent Talk is a podcast for farmers' market managers, farmers, food makers, and anyone who counts on farmers’ markets as a source of income. Please join us as we interview farmers’ market experts, talk about ways to improve local food communities, and provide you with tips on building a successful farmers’ market business.

Tent Talk is produced by Farmers Market Pros.

    Ep 296: Vendor Story: Not Your Nonna's Sauce Co.

    Ep 296: Vendor Story: Not Your Nonna's Sauce Co.

    We love a good vendor story almost as much as we love Not Your Nonna's nut-free pesto, full of locally grown basil. Adrianna Zizzo operates her pasta sauce business in six farmers markets a week. Her fledgling business weathered pandemic protocols shortly after she launched. This summer her business is celebrating its five year anniversary. Devoted to using locally grown ingredients and no preservatives, Adrianna has built a devoted customer base and an extended market family. Listen in as we talk about:
    Ways entrepreneurial parents set us up for success Limiting staff turnover with realistic job descriptions Educating shoppers about eating seasonally Using customer requests to grow your product line Her last word on the sauce versus gravy debate Learn more about our online courses, annual gatherings and farmers market resources at https://www.farmersmarketpros.com. Copyright @ The Farmers Market Pros, 2024.

    • 51 min
    Ep 295: David Thayer: America's Farmers Market Celebration 2024

    Ep 295: David Thayer: America's Farmers Market Celebration 2024

    It's a celebration, it's a contest, it's two exciting things at once and it kicks off this coming weekend. American Farmland Trust has operated America's Farmers Market Celebration for 16 years now. It offers a great chance to make your market more visible and engage your shoppers. The cash prizes are an added bonus. This year's contest is shorter and maybe a little sweeter than last year's, with some new rules in place. Listen in on our conversation with AFT's David Thayer about all the ways the Celebration is designed to advance our shared mission of protecting farmers while promoting farmers markets. Learn about all this and more:  
     
    Why the Celebration has a new, shorter timeline Getting your market registered before June 1st Creative ways market contestants get out the vote Remembering that we're all on the same side Celebrating farmers markets all year   
    Today’s episode of Tent Talk, the Farmers Market Podcast, is supported by American Farmland Trust.

    • 40 min
    Ep 294: Welcome Back to Tent Talk

    Ep 294: Welcome Back to Tent Talk

    We’re baaaaack! Did you miss us? After our short recording hiatus, listen in to find out where we’ve been and where we’re growing next.🌱 It’s been a busy spring, and we’ve got a lot cookin’ over here. Follow along as we answer burning questions, including: 
     
    How Catt and Brijet keep it real (hint: still schlepping barricades)  The location for 2025's InTents Farmers Market Conference Will the Tent Talk Podcast ever be on video? 👀  How to find grant assistance and other consulting services  Where in the world is Catt Fields White, and how many books is she writing?  
    We'd love to hear what you’ve been up to. Drop a comment and let us know!
     
    Today’s episode of Tent Talk, the Farmers Market Podcast, is supported by Farmers Market University.

    • 41 min
    Ep 293: Brent Preston: Farming for Good

    Ep 293: Brent Preston: Farming for Good

    The work you do farming, or bringing small farmers and shoppers together, is vitally important. Brent Preston spoke at InTents: The Farmers Market Conference 2019 about his time as an organic farmer, the effects of farming on the environment and how farmers and consumers can change those. His book The New Farm: Our Ten Years on the Front Lines of the Good Food Revolution, shined a light on the complexity of our food systems. Brent continues to do the good work, on his farm in Southern Ontario, Canada, and as current president of Farmers for Climate Solutions.  
     
    This episode was recorded and originally broadcast in March 2019 and we think it's still relevant and important, for long time listeners to review and newer followers to discover. It’s a pleasure to share it with you again now.  
     
    Today’s episode of Tent Talk, the Farmers Market Podcast, is supported by the national Farmers Market Coalition.

    • 38 min
    Ep 292: Encore Episode: Promotional Vendors at Your Service

    Ep 292: Encore Episode: Promotional Vendors at Your Service

    Would you get a chiropractic adjustment or purchase a time share at the grocery store? If you answered no, then why would you expect to find those services at the farmers market? This week on Tent Talk we discuss the pros and cons of hosting service providers and informational/promotional booths at your farmers market. Knife sharpeners, food prep services, masseuses, real estate agents, home cleaning services, and bike mechanics all offer valuable services that your market community may desire. However, integrating them into your farmers market requires some strategy. Listen along for tips on how to curate your markets service providers in a way that aligns with the mission of your organization. 
     
    This episode was recorded and originally broadcast in August 2022. Enjoy this encore for long time listeners, and helpful information for our newer followers. It’s a pleasure to share it with you again now.  
     
    Today’s episode of Tent Talk, the Farmers Market Podcast, is supported by Project for Public Spaces

    • 25 min
    Ep 291: Encore Episode: Pirate Vendors

    Ep 291: Encore Episode: Pirate Vendors

    Pirate vendors, aargh! No, we’re not talking about buccaneers that sail the seven seas, we’re talking about sellers and solicitors that set up in or around a farmers market as unofficial vendors. Though usually well-intentioned, hawkers, buskers, petitioners, and street vendors can confuse shoppers about where and when the actual farmers market begins, encroach on sales, and could potentially be a liability for farmers market operators. Tune in for some commiseration and brainstorming about what to do and how to handle these unofficial farmers market vendors.
     
    This episode was recorded and originally broadcast in January 2023. We thought it was worth an encore for long time listeners and a great way to provide newer followers with this valuable information.
     
    This week's episode is made possible by support from Vendor-101.

    • 32 min

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