Do this to 10x your content reach, value, volume and consistency Content On The Go by Pod Paste

In Greek mythology, the God Janice is often depicted with two faces looking at opposite directions, one towards the past and one towards the future.
And in content marketing, you need to be able to look both ways. It's important to look at the past and what's worked before, but also attempt to look at the future and adapt accordingly.
Listen and learn on to find out how to 10x your content reach, volume, value and consistency
What You'll Learn

The importance of looking to the past and future in content marketingBridging the gap between brand, content, and customers10-24xx content reachUsing social media for education and trust-buildingThe five stages of customer awarenessBenefits of content marketing for educationContent stackingPresenting interesting ideas in a casual wayPersonal growth and vulnerability
Time Stamps

01:30 Anticipating the future04:30 Content stacking06:34 DLake Runs Newsletter
Notable Quotables

00:01:30 - "As the famous Wayne Gretzky quote goes, I skate to where the puck is going, not to where it has already been."00:02:30 - "I realized that this framework is applicable to any brand, company, and any industry."00:05:37 - "Let's say content marketing is way more artistic and creative than it is analytics, science and business."
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