44 min
Leveraging Tech to Scale w/ Darren Woodard Keeping It Real - Real Estate Growth Tips, Tricks, & Techniques
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- Entrepreneurship
In this episode of Keeping It Real, Darren Woodard shares his journey in real estate and how he leveraged SEO to generate leads.
From door knocking and using a reverse directory book to find phone numbers to his first real estate website in 2006 which he quickly started optimizing for SEO with neighborhood-specific content and has been crushing it with SEO since.
Some of the topics we explore in this episode are:
Creating neighborhood-specific content How his business took off during the 2008 recession What to do when you are hit with a Google penalty Why you need more than just a WordPress site Optimizing URL structure How technology has changed follow-up Recruiting opportunities We also have a quick chat with Darren’s marketing director, Lisa Broussard, about going through a company rebrand.
Tune in to hear how Darren’s business has evolved and some of the lessons he’s learned along the way.
In this episode of Keeping It Real, Darren Woodard shares his journey in real estate and how he leveraged SEO to generate leads.
From door knocking and using a reverse directory book to find phone numbers to his first real estate website in 2006 which he quickly started optimizing for SEO with neighborhood-specific content and has been crushing it with SEO since.
Some of the topics we explore in this episode are:
Creating neighborhood-specific content How his business took off during the 2008 recession What to do when you are hit with a Google penalty Why you need more than just a WordPress site Optimizing URL structure How technology has changed follow-up Recruiting opportunities We also have a quick chat with Darren’s marketing director, Lisa Broussard, about going through a company rebrand.
Tune in to hear how Darren’s business has evolved and some of the lessons he’s learned along the way.
44 min