Scent World Scentbird

From the early 2000s to today, celebrity fragrances have played a major role in pop culture, capturing the essence of our favorite stars in a bottle. Whether it's the nostalgia of a classic or the excitement of a new release, these scents have become legendary in their own right.
Kicking off our bonus “Having a Moment” series, where we bring you the latest fragrance trends, TikTok sensation @paulreactss returns with Scentbird’s Marianne Mychaskiw. They reminisce about the most iconic celebrity fragrances of our time, from Paris Hilton to Ariana Grande, and react to Beyoncé’s new release, Cé Noir.
Highlights:• Heiress by Paris Hilton• Rosé Rush by Paris Hilton• Curious by Britney Spears• Ari by Ariana Grande• Cloud by Ariana Grande• Moonlight by Ariana Grande• Kim Kardashian by Kim Kardashian• Nude Soleil by KKW Fragrance• Cé Noir by Beyoncé• Pulse by Beyoncé• Heat by Beyoncé• Fame Monster by Lady Gaga• Paul: “Fragrance has given me a confidence I didn’t have”
Soak in all of our audio and video content at https://podcast.scentbird.com.

“What’s your personal forest?” is the question Fabrice asks perfumers to kickstart the creation of a new fragrance. After building EB Florals devoted to the world of flowers, he launched Scents of Wood in 2020 as a love letter to trees. What he did next was a first in the industry: aging fragrances in wooden barrels, which brings out the notes and results in truly remarkable vintage scents.

In this episode, Fabrice sits down with Mariya Nurislamova, Scentbird’s co-founder and CEO. They explore the various woods featured in the collection, offer a practical well-being guide to forest bathing, and introduce two new scents they co-created based on neuroscience research: Calm in Cedar and Strength in Santal.
Highlights:• Intro: L'Oréal and EB Florals
• Why woods?
• The Scents of Wood origin story
• The HR Manager who changed Fabrice’s life
• Early 2000s celebrity fragrance craze
• An “aha! moment”: aging fragrances in wooden barrels
• Using 100% of the fragrance
• Truly vintage scents
• The bottles: the “heart” of the forest?
• 3 different brand names
• The history of forest bathing
• How to practice forest bathing
• A unique way to brief perfumers
• “What’s your personal forest?”
• Scent Spotlight: Sandalwood in Oak, Cypress in Oak, and Orange in Chestnut
• The fragrance inspired by humans’ early scent exploration
• The fragrance a famous perfumer created for himself
• Fragrances Fabrice has been wearing lately
• Scent Connection, Woods Edition
• Are certain woods easier to work with?
• Introducing “neuroscents” from Scentbird x Scents of Wood
• Creating beauty in the world
Featured Fragrances:Sandalwood in Oak
Orange in Chestnut
Plum in Cognac
Cypress in OakScentbird x Scents of Wood Scents {New!}
Soak in all of our audio and video content at https://podcast.scentbird.com.

What did Los Angeles’ grunge era smell like? Rosie Jane Johnston remembers well. After moving to the city from Sydney in the 1990s, she built a career as a celebrity makeup artist and created Leila Lou as her “calling card.” Little did she know this scent would lead her to launch By Rosie Jane in 2010 as the first clean fragrance brand. Bringing a casual, down-to-earth approach, she wants it to feel like wearing your “favorite jeans and white tee.”

In this episode, Rosie sits down with Marianne Mychaskiw, who runs communications at Scentbird. She debunks common myths about clean fragrance, reveals what makes her scents feel like a “second skin,” and tells the story behind her latest piña colada-scented fragrance.
Highlights:• Rosie, the queen of clean fragrance
• Leila Lou, the “gateway drug”
• Fragrance as Rosie’s “calling card” as a makeup artist
• Timeless fragrances
• Making fragrance more casual
• Leila Lou: pear, jasmine, fresh cut grass
• Rosie’s definition of “clean”
• What did LA smell like in the ‘90s?
• What did growing up in Sydney smell like?
• Cigarettes, gasoline, and the LA grunge scene
• Life has a way of surprising you
• Dulce, inspired by the ‘90s: vanilla, woods, musk
• What makes Rosie’s fragrances feel like “second skin”
• Applying fragrance and perfume oils
• Rosie, a true skin scent: musk, sweet rose
• A look into Rosie’s creative process
• Behind the scenes of By Rosie Jane’s HQ
• How to smell like a piña colada? Missy, the new release
• The hardest fragrance to create
• Debunking 4 common clean fragrance myths
• Scent Connection: iconic women and what they smell like
• Make-A-Wish: collaborating with a very special young perfumer
• Using beauty and scent for good
Featured Fragrances:
Leila Lou By Rosie Jane
Rosie By Rosie Jane
Dulce By Rosie Jane
Missy By Rosie Jane
Soak in all of our audio and video content at https://podcast.scentbird.com.

Nicole Miller is one of the most legendary names in fashion. She started out in the early ‘80s with runway shows that became the talk of the town, showcasing the biggest supermodels of the time: Naomi Campbell, Linda Evangelista, and Tyra Banks. Nicole’s designs don’t just walk the runways — they’re worn by the likes of Beyoncé, Angelina Jolie, and Cyndi Lauper, each piece telling its own story of elegance with a hint of rebellion. Alluring and distinctly memorable, her fragrances have carried on this sensibility for many years, and she has just released a new collection: a 4-piece set that is the perfect accessory for every moment.
In this episode, Nicole sits down with Marianne Mychaskiw, who runs communications at Scentbird. She talks about meeting Elizabeth Taylor, designing Barbie dolls in the '90s, and what makes “French girl beauty” special.‍
Highlights:
• Nicole’s impact in fashion• 70s fragrances from Cacharel & Bonne Bell• The only scent Nicole’s Parisian mother wore• Developing the Nicole Miller signature look• “I make clothes with an engineer’s mind”• American vs. French culture• The first fashion show: Naomi Campbell & Linda Evangelista• Dressing Cyndi Lauper for her world tour• Designing Barbie dolls• The “French girl” beauty vibe• Nicole’s iconic first vanilla fragrance• A men’s fragrance: lemon & leather• Nicole’s new 4-piece set• Lueur de la Ville• Sirène• Nectar de Pêche• Mystique• The ombré bottles• How Nicole wears fragrance• Fragrance now vs. then• Nicole’s classic floral fragrance• Frenzy, a fruity scent with a Celtic knot bottle• “You want them to ask, ‘what are you wearing?’”• Meeting Elizabeth Taylor• Dressing Angelina Jolie, Joss Stone, & Beyoncé• Using fragrance to claim your power
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Featured Fragrances:
Nicole Miller on Scentbird
‍Soak in all of our audio and video content at https://podcast.scentbird.com.

To try new fragrances, it was common to make a trip to a department store perfume counter. In came Scentbird. In 2014, Mariya and her co-founders built a scent recommendation platform. Soon people started asking to sample the fragrances, and almost five iterations later, the idea came to be: a 30-day supply of a fragrance of your choice. Today Scentbird offers 800+ fragrances to 700,000+ monthly subscribers in the U.S. and Canada. “We’re just getting started,” says Mariya, reflecting on the extraordinary growth and eying expansion to Europe.
In this episode, Mariya sits down with guest host Jenny B. Fine, Executive Editor of Beauty at WWD and Beauty Inc. They take a trip down memory lane, revisiting pivotal moments on Scentbird’s 10-year journey. Mariya opens up about her early roots, shares her favorite fragrances of the moment, and reacts to stories from the community.‍Highlights:• An intro from Jenny• Scentbird’s 10th Anniversary Party• The world of Scentbird today• Rethinking traditional perfume counters• 2014: The origin story• Fundraising and early pitches• Noir de Noir by Tom Ford• $2M goal, $6.5M delivered• Left vs. right brain• Creating her first fragrance• Does Mariya think of herself as a rebel?• 2022: The rebrand, “that’s when true Scentbird was born”• Acquiring Drift• Red Moscow by The New Dawn• “How accessible was fragrance as you were growing up?”• Turning a love of fragrance into a career path• “I want to fail at the thing that I loved”• What the team looks for in a brand• Scent Connection: Day to Night Edition• What’s your favorite fragrance in the morning?• What do you love to wear on your birthday?• Do you have a go-to fragrance for a pitch meeting?• What do you wear on a long flight?• What’s a good scent for a first meeting with the King of England?• A special treat: Mariya reacts to community stories and questions• The smell of fresh-cut grass• If you could be the CEO of any company, which one would it be?• Hello from Scentbird’s first employee• The perfect person to work at Scentbird• Where the name “Scentbird” comes from• What the next chapter looks like for Scentbird
Soak in all of our audio and video content at https://podcast.scentbird.com.

In celebration of Scentbird’s 10th anniversary, we bring together a group of forward-thinking fragrance founders for our first Scent World Live.
This bonus episode is split into two parts hosted in New York City by Brittney Jackson Moseley, who runs integrated marketing at Scentbird.
In Part 2, we feature Ingrid Nilsen (The New Savant), Bernardo Möller (House of Bō), Ulrich Lang (Ulrich Lang), and Lev Glazman (The Maker). 
They bring us into their world, play a game we call Perfume Pictionary, and answer questions from the audience.
Highlights:
• A brief intro from Brittney and the founders
• A candle that smells like steamed rice
• A scent that pays homage to Bernardo’s father
• Capturing the smell of a warm hug
• The story behind Fresh’s Cannabis Santal, inspired by sensual intimacy
• The smell of sparkling soda
• Joy and the smell of overripe peach
• House of Bō’s first gourmand
• Pairing tuberose with peach
• Perfume Pictionary: Can the founders create a story for random fragrances?
• The fragrance to pair with a great cocktail
• Ingrid takes us on a spontaneous, deeply immersive scent story
• Spray this fragrance by a crackling fireplace
• Fragrances they’d pack to bring on vacation
• The founders’ favorite places to create new fragrances

Soak in all of our audio and video content at ⁠https://podcast.scentbird.com⁠.