112 episodes

Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!

The Dirt on Flowers Shannon Allen and Lyndsay Biehl

    • Education

Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!

    EP 112: The Heavy Cost of Staying in your Comfort Zone

    EP 112: The Heavy Cost of Staying in your Comfort Zone

    Lyndsay and Shannon discuss the challenges posed by the Ohio heatwave on their farms and the measures they are taking to mitigate its effects. They emphasize the importance of stepping out of one's comfort zone for personal and business growth. Reflecting on their eight-year journey, they highlight the balance between data-driven decisions and gut feelings. They also discuss overcoming business plateaus, the value of mentorship, and the interconnectedness of time and money. The episode concludes with a challenge to listeners to embrace change for continuous improvement.
    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
    Did you love today's episode?
    Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!
    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
    Want to learn more about your hosts? Follow us on Instagram!
    Lyndsay @wildroot_flowerco
    Shannon @bloomhillfarm

    • 45 min
    EP 111: Blooming Beyond Borders: A Conversation with Canadian Flower Farmer Janis Smith-Harris

    EP 111: Blooming Beyond Borders: A Conversation with Canadian Flower Farmer Janis Smith-Harris

    Lyndsay and Shannon chat with Janis Smith-Harris, a Canadian cut flower farmer from Harris Flower Farm in Saint Thomas, Ontario. Janis shares her journey from being an optician to becoming a full-time flower farmer, detailing the growth of her farm to nearly six acres. They discuss the challenges of weed control, the use of mechanized equipment, and innovative planting methods. Janis also highlights the importance of community and representation within the Association of Specialty Cut Flower Growers (ASCFG) for Canadian growers. The episode offers valuable insights and practical tips for flower farming enthusiasts.
    Learn more about Harris Flower Farm by checking out her website and social media:
    Website
    Facebook
    Instagram
    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
    Did you love today's episode?
    Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!
    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
    Want to learn more about your hosts? Follow us on Instagram!
    Lyndsay @wildroot_flowerco
    Shannon @bloomhillfarm

    • 1 hr 4 min
    EP 110: 7 Characteristics of a Resilient Farmer

    EP 110: 7 Characteristics of a Resilient Farmer

    Lyndsay and Shannon discuss the challenges of flower farming, emphasizing the importance of resilience. They share insights on coping with weather impacts, the need for nutritious meals, and building inner strength. Key tips include acceptance, optimism, and taking responsibility for one's life. They highlight the value of community support, sharing a heartwarming story of a generous donation during tough times. Lindsay and Shannon encourage maintaining a positive attitude, finding humor in adversity, and invite listeners to join their community for exclusive content and support.
    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
    Did you love today's episode?
    Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!
    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
    Want to learn more about your hosts? Follow us on Instagram!
    Lyndsay @wildroot_flowerco
    Shannon @bloomhillfarm

    • 57 min
    EP 109: Our Q1-ish Reviews

    EP 109: Our Q1-ish Reviews

    This week Lyndsay and Shannon share the gritty realities of flower farming. They discuss the intense challenges faced during the first quarter, from staffing changes and overwhelming workloads to weather impacts on crops. Lyndsay talks about her recovery from surgery amid farm duties, while Shannon describes the hurdles of farm expansion and unpredictable weather. They delve into issues with tulips and ranunculus, including weather effects, marketing strategies, and pest infestations, and explore solutions like soil replacement and fungicides. Additionally, Lyndsay recounts a distressing encounter with mites in her chicken coop, but also celebrates the success of her tulip pick and the benefits of hiring new staff. The episode concludes with a look at summer plans, farm visibility, and a call for listener engagement, reflecting the resilience and adaptability required in the farming industry.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
    Did you love today's episode?
    Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!
    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
    Want to learn more about your hosts? Follow us on Instagram!
    Lyndsay @wildroot_flowerco
    Shannon @bloomhillfarm

    • 1 hr 5 min
    EP 108: Mastering Tulips with Linda D’Arco & Emily von Trapp

    EP 108: Mastering Tulips with Linda D’Arco & Emily von Trapp

    Lyndsay and Shannon are joined by Emily Von Tapp of von Trapp Flowers and Linda D'Aarco of Little Farmhouse Flowers to discuss their experiences in flower farming, with a focus on growing tulips. They share their unique approaches to planting, cultivating, and harvesting tulips, including their use of different methods like hydroponics and crate growing. They also touch on the challenges they've faced, such as pest control and climate impacts on production. The impact of the pandemic on their businesses is discussed, leading to innovative shifts like moving their Tulip Workshop online. The episode is rich with insights on the practicalities of tulip farming and the importance of education and community in the industry.
    Check out our special guest:
    Emily von Trapp of VonTrapp Flowers
    Linda D'Aarco of Little Farmhouse Flowers
    Tulip Workshop
    Podcast Reference:
    Storing Peonies and Tulips + How to Handle Cut Flowers After Harvest with Dr. John Dole
    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
    Did you love today's episode?
    Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!
    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
    Want to learn more about your hosts? Follow us on Instagram!
    Lyndsay @wildroot_flowerco
    Shannon @bloomhillfarm

    • 1 hr 7 min
    EP 107 : Workshop Series (Part 3 Marketing your Workshops)

    EP 107 : Workshop Series (Part 3 Marketing your Workshops)

    Lyndsay and Shannon share their expertise on marketing strategies for farm-based workshops. They discuss the importance of understanding the target audience, leveraging social media and email marketing, and the necessity of a well-structured launch plan. They share personal experiences and emphasize the need for authenticity in marketing messages. The episode covers the challenges of consistent marketing and offers practical tips for engaging potential customers, such as using Facebook events and personalized messaging. They provide actionable insights for effectively promoting workshops and adapting marketing tactics based on results.
    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
    Did you love today's episode?
    Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!
    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
    Want to learn more about your hosts? Follow us on Instagram!
    Lyndsay @wildroot_flowerco
    Shannon @bloomhillfarm

    • 39 min

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