41 episodes

A weekly podcast hosted by Charlie Whyman featuring interviews with innovators, disruptors, change-makers and curious thinkers wanting to make an impact in the world and help others.

The goal of this podcast is for you to take away at least one thing that inspires you to lead change in business, be it improvements in process and leadership, the motivation to get something off the ground that you've been thinking about for a while and/or ideas on people or organisations you can collaborate and work with to support you.

Curiosity Key - listen to innovators, change-makers and curious thinkers making the world a better place Charlie Whyman

    • Technology

A weekly podcast hosted by Charlie Whyman featuring interviews with innovators, disruptors, change-makers and curious thinkers wanting to make an impact in the world and help others.

The goal of this podcast is for you to take away at least one thing that inspires you to lead change in business, be it improvements in process and leadership, the motivation to get something off the ground that you've been thinking about for a while and/or ideas on people or organisations you can collaborate and work with to support you.

    How to USE stories in your marketing to attract more of the RIGHT people

    How to USE stories in your marketing to attract more of the RIGHT people

    Are you a reluctant storyteller?
    Are you keen to use stories in your marketing but you're not sure where to start?
    Dr Simon Raybould is a presentation consultant and uses his experience as a research scientist to help people create more impact when they present.
    In this episode Simon shares lots of tips and strategies you can use to tell stories in your marketing and presentations to reach more of the right people and stand out more.

    • 33 min
    Leverage LinkedIn for B2B Marketing to generate more leads and sales

    Leverage LinkedIn for B2B Marketing to generate more leads and sales

    There's no one-size-fits-all approach to using LinkedIn but there is a FRAMEWORK you can follow.
    This episode explores how to leverage LinkedIn for B2B Marketing for people that are responsible for not only generating their own leads but also turning them into sales too.
    I share lots of tips I've used over the years to win millions of pounds worth of business across multiple industries using my personal profile and some curiosity.

    • 38 min
    Knowing where to start when it comes to doing your own marketing

    Knowing where to start when it comes to doing your own marketing

    Doing your own marketing can sometimes be overwhelming, frustrating and it can be hard to know where to start or what to focus on.
    This episodes explores Charlie Whyman's OTTER framework to help you prioritise and focus and shares some lessons learned throughout an accidental career in technical sales and marketing.
    For the show notes visit www.charliewhyman.com/podcast/

    • 29 min
    Looking beyond Zoom - how to get more out of online events and networking with Bradley Hatchett

    Looking beyond Zoom - how to get more out of online events and networking with Bradley Hatchett

    Events and Networking have been key marketing and business development strategies for years so how do you translate this and get results online? Bradley Hatchett was faced with a challenge at the start of Lockdown in March and had to completely rethink his business model.

    Bradley and his team are now creating a storm in the online eventing space and are doing so using a tool called Remo. In this episode we discuss the benefits of networking as a marketing strategy as well as some key dos and don’ts when it comes to doing it online.

    Bradley talks us through the decisions he made at the start of lockdown around how he adapted his business so quickly, how he handled objections from regular clients as well as seeking feedback at every step of the way.

    To download the free pdf that was referenced in this episode visit: www.charliewhyman.com/resources/ or view the show notes on the website www.charliewhyman.com/podcast/

    • 50 min
    How to use a podcast as a strategic marketing tool with Mark Asquith

    How to use a podcast as a strategic marketing tool with Mark Asquith

    How to use a podcast as a strategic marketing tool with Mark Asquith

    • 1 hr 12 min
    Business and marketing benefits of being a bit more curious with Charlie Whyman

    Business and marketing benefits of being a bit more curious with Charlie Whyman

    In this special bonus episode you'll hear the usual interviewer turn into the interviewee - Charlie is in the hot seat this time and she's talking about how curious thinking can benefit your leadership style, your business and your marketing.

    Plus it will help you have more fun and get better results to boot.

    • 40 min

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