How do we get people to care about the environment? - Highlights - LEE McINTYRE Sustainability, Climate Change, Renewable Energy, Politics, Activism, Biodiversity, Carbon Footprint, Wildlife, Regenerative

“Getting people to care is the most important thing. I went all the way to the Maldives for research for my book How to Talk to a Science Denier because I wanted to see coral death. I wanted to see the Maldives. I wanted to see the country most under threat from climate change. One of my teachers was a 17 or 18-year-old kid who was the captain of a fishing boat. He said, "Oh, sir, outside the Maldives, no one cares." And that was when I realized that climate denial was not just about belief, it was about caring. He was right. Could you get people to care? How do you get people to care about what happens to the Maldives? They have to go there and meet people and/or know someone in order to care. I've been really fortunate in my life to have had so many teachers in that way, sometimes through short interactions.”