2 episodes
Think CX: Take 15 Marin Sakhri
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- Technology
A podcast dedicated to customer experience brings together product, growth, and digital leaders to discuss topics including: AI, the customer journey, optimization, and experimentation. Learn more at evolv.ai.
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UX Ideas: Heuristics
Learn how and why Evolv's heuristics are different from everyone else's. Listeners will takeaway:
What is a heuristic?
How are they used in UX?
Why is Evolv different? -
The History of Digital Optimization
In this episode of Take 15, Marin Sakhri & Drew McLaughlin sit down to discuss the history of optimization, Including the origination of A/B testing, how companies are leveraging experimentation today, and the challenges with traditional testing methods, e.g. AB, MVT. Evolv Technologies has a ton of knowledge and expertise in this area. If you are interested in learning more about how you can optimize your digital experience for growth and serve the best experience every time visit our blog and resource library for educational content to support your efforts.