36 min

The Early-Stage Growth Playbook with Marc Thomas (GMT155‪)‬ Growth Marketing Today

    • Marketing

You’ve worked hard to build your product idea. Your product is out in the world. But no one is paying to use your SaaS. The MRR is… recurring at 0. Sound familiar?
Marc Thomas, Head of Growth at Powered By Search, has been there too.
When he launched my company, he toiled and ground it out for years on a direct sales-only model and it was grueling. But bit by bit Marc put into place the fundamentals of the early stage growth playbook which resulted in organic signups going up by 1330% and revenue from low or no-touch sales by 17%
In episode 155, you’ll learn:

Why value props matter more than positioning at early-stage
The difference between value propositions and positioning
How to test your messaging in less than 20 minutes
This episode is brought to you by 42 Agency.
They are a plug-and-play demand generation and marketing operation agency for B2B SaaS Companies that are ready to scale. They can help you:

Streamline operations
Implement new tech stack
Design ABM & demand generation strategies
Create a predictable revenue pipeline
They’ve worked with some amazing companies like Onfleet, Hubdoc, Guestlogix, Flexday, and more.
Learn more at https://fourtytwo.agency/ and get $500 in free consulting time.


★ Support this podcast ★

You’ve worked hard to build your product idea. Your product is out in the world. But no one is paying to use your SaaS. The MRR is… recurring at 0. Sound familiar?
Marc Thomas, Head of Growth at Powered By Search, has been there too.
When he launched my company, he toiled and ground it out for years on a direct sales-only model and it was grueling. But bit by bit Marc put into place the fundamentals of the early stage growth playbook which resulted in organic signups going up by 1330% and revenue from low or no-touch sales by 17%
In episode 155, you’ll learn:

Why value props matter more than positioning at early-stage
The difference between value propositions and positioning
How to test your messaging in less than 20 minutes
This episode is brought to you by 42 Agency.
They are a plug-and-play demand generation and marketing operation agency for B2B SaaS Companies that are ready to scale. They can help you:

Streamline operations
Implement new tech stack
Design ABM & demand generation strategies
Create a predictable revenue pipeline
They’ve worked with some amazing companies like Onfleet, Hubdoc, Guestlogix, Flexday, and more.
Learn more at https://fourtytwo.agency/ and get $500 in free consulting time.


★ Support this podcast ★

36 min