304 episodes

If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it. 

Authors Who Lead - Learn to write a book from bestselling authors and leaders Azul Terronez - Author, TEDx Speaker, Coach

    • Business

If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it. 

    Top 5 Mistakes New Authors Make | Azul Terronez

    Top 5 Mistakes New Authors Make | Azul Terronez

    Entering the world of authorship can be akin to embarking on an odyssey fraught with both excitement and trepidation. For many new authors, the path to publishing is uncharted, filled with potential pitfalls and learning curves.

    I share invaluable insights that shine a light on the common mistakes new authors often encounter and provide strategic actions to not just sidestep these missteps but to triumphantly leap over them.

    Timestamp:

    00:00 Traditional publishing doesn't guarantee high book sales.
    03:53 Book coach encourages efficient use of time.
    06:55 Focus on quality, not quantity, in writing.
    10:06 Share book writing process, market next book.
    15:53 Plan editing and publishing timeline for book.
    16:40 Setting deadlines critical in writing and publishing.
    22:32 Mentor program for book writing guidance.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    • 23 min
    How to Choose a Hybrid Publisher | Kevin Anderson

    How to Choose a Hybrid Publisher | Kevin Anderson

    In the realm of writing and publishing, there exists a complex web of possibilities and challenges that many authors find daunting. In this episode of “Authors Who Lead,” I speak with Kevin Anderson, founder of Kevin Anderson Associates, who peeled back layers of the publishing industry to provide listeners with invaluable insights into what the journey of an author entails—from crafting the initial concept to the final printed book on a shelf.

    Timestamp:

    00:00 Ghostwriting: a great option for busy authors.
    06:04 Hybrid publishing offers freedom and professional guidance.
    09:19 To make NY Times bestseller, media attention.
    13:11 Interest in writing book, acquisitions editors' role.
    16:08 Maintain audience connection; align message and truth.
    19:00 Hybrid publishers offer better royalties than traditional.
    22:00 Evaluate the publisher's offerings based on goals.
    23:53 Watch out for scams, consider royalty, and marketing.
    27:26 Hybrid publishers with traditional distribution are important.
    31:17 Vanity Press: Pay to publish, limited exposure.
    35:22 Addressing confusion in publishing through a dedicated team.
    37:04 Publishing decisions depend on your goals.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    • 40 min
    Writing Resilience | Andrew Coville

    Writing Resilience | Andrew Coville

    Every person’s life is a unique manuscript filled with triumphs and tribulations, a story that when shared can resonate, inspire, and reveal universal truths. In this episode of the Authors Who Lead podcast, I talk with Andrew Coville, a former marine turned police officer turned author, about his powerful memoir "Summer 2009.” Through an intimate conversation that touches on themes of vulnerability, imposter syndrome, and the cathartic writing process, this episode offers listeners profound insights into the transformational power of storytelling.

    Timestamp:

    00:00 Afghanistan journal inspires a reflective memoir.
    03:46 Lived in war's headspace, and reached out to people.
    07:30 Reluctant to tell a personal story that values human experience.
    12:27 Deployment, friend's death, and coming home.
    15:44 Validation of authentic writing, resonating impact achievable.
    18:06 Grateful for Marine Corps, honest portrayal of war.
    20:17 Police officer reflects on Afghanistan experience's impact.
    23:34 Inspiring others to write with truthfulness.
    26:47 Passion project turns into published book success.
    32:32 Embrace uniqueness and make a meaningful impact.
    33:52 Open and honest writing, hoping to inspire.
    38:16 Checking in, seeking permission, and expressing excitement.
    40:14 Accepting imposter syndrome; advice for aspiring writers.
    42:40 Azul Terronez thanks listeners, urges subscription and shows notes.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    • 43 min
    Celebrating 300 Episodes

    Celebrating 300 Episodes

    As co-hosts of the “Authors Who Lead” podcast, Steve Vannoy and I are thrilled to announce our 300th episode. It’s been an incredible journey of inspiring conversations with visionary authors and leaders, and we’re filled with gratitude for the insights shared, the stories that moved us, and the community we’ve built together.
    In this special episode, we reflect on our path, from the initial inspiration drawn from Gay Hendricks’s The Big Leap to the evolution of our podcast. We explore what it truly means to transition from your zone of excellence to your zone of genius and the importance of following your true passions.
    Timestamp:

    00:00 Authors building new authority, interviewing inspiring guests.
    06:50 Transition from excellence to genius for abundance.
    09:24 Books have the power to change the world.
    12:22 Industry changes, finding purpose as a podcast host.
    16:02 Podcast shares incredible stories with no ads.
    17:17 Balancing creation, reading, and engaging with guests.
    23:11 Azul admires Steve’s reading and creativity.
    24:47 Mondolacci Press started during a pandemic, seeks authors.
    29:56 Helping people self-publish and grow creatively.
    31:45 Acknowledging fears of success and self-doubt.
    38:21 Free 365-day marketing calendar at authorswholead.com.
    39:17 Free marketing calendar available at authorswholead.com/365calendar.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

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    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
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    • 40 min
    Podcast to Published | Abby Medcalf

    Podcast to Published | Abby Medcalf

    In this episode of Authors Who Lead, I delve deep into the complexities of the writing process and the essential role of boundaries with renowned psychologist and best-selling author Abby Medcalf. Our insightful conversation uncovers Abby’s strategies for setting specific goals, her dynamic framework for book-writing, and the impact of her works on transforming relationships.

    Timestamp:

    00:00 Abby Metcalfe: Relationship expert, author, speaker.
    06:01 Recognizing boundaries, content creation, and overcoming challenges.
    06:39 Research-based, actionable podcast with a focus on efficiency.
    11:55 Efficiently delivering content for my mission.
    13:11 Framework for book chapters with podcast content.
    16:25 Sharing for free help, but the paid version prospered.
    21:08 Focus on the target audience, don't fear niche.
    25:02 Understanding motivates action; knowledge is valuable.
    26:38 Book title emphasizes being happily married and setting boundaries.
    31:51 Commit to daily boundaries for personal growth.
    33:32 Caring from love, worrying from fear, no negativity.
    38:26 Boundaries: Take responsibility for your actions.
    40:15 Take ownership, start with a tiny action.
    42:54 Schedule time, resources, and balance for success.
    47:58 Learning and growth, gratitude, and book recommendation.
    49:33 Grateful and wishing you an amazing day.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
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    💼 LinkedIn
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    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
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    🖱️ Episode Webpage

    • 49 min
    Breaking Through Resistance | Azul Terronez

    Breaking Through Resistance | Azul Terronez

    In this episode of Authors Who Lead, I delve into the concept of resistance in writing. I discuss the challenges that authors face in owning the identity of an author and its impact on the writing process. I share his insights on how resistance can hinder the completion and publication of a book, and why aspiring writers must embrace the title of "author" from the very beginning. I also explore the link between creativity, fear, and the human desire for belonging, offering encouragement and practical advice for overcoming resistance.

    Timestamp:

    00:00 Overcoming fear of calling oneself an author.
    04:52 Embrace being an author from the start.
    07:27 The Amygdala helps protect us, and resistance signifies newness.
    10:36 Claim your desires through purposeful writing.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
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    🖱️ Episode Webpage

    • 12 min

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