Brave New Leaders Marc Sniukas

In this episode, we delve into the intricate realm of corporate-level strategy. Whether you lead a large corporation or a small-to-medium enterprise, these insights are invaluable. 

Here's what you can expect:


Defining corporate-level strategy and its purpose


Exploring diversification and integration strategies


Leveraging resources, activities, and positioning


Real-world examples of strategic decisions


Navigating challenges and pitfalls of integration



Don't miss out on these key insights. Remember to hit that like button, leave your comments below, and subscribe to stay updated with our latest discussions on leadership, strategy, and business growth.

Welcome to another episode of Brave New Leaders. Today, we're diving deep into the world of planning strategies for CEOs. Join me as we explore the value of different planning cycles and challenge the notion of false security. 

Here's what we'll cover:


The multitude of planning forms


Evaluating the true value of extensive planning


Balancing the sense of security with adaptability


Overcoming the sunk cost fallacy in planning


Shifting from confidence to evidence-based planning



If you're ready to enhance your strategic planning game, hit that like button, share your thoughts in the comments, and don't forget to subscribe for more insights and discussions on leadership and strategy.

As a guest in Richard Russell's podcast Scale Up Leaders we discuss:

1. Aligning strategy with business objectives.
2. The three-step strategy process.
3. Storytelling in strategy.
4. Applying strategy to different sizes of businesses, including startups.
5. Importance of product-market fit.
6. Guiding actions through strategy.
7. Clarity and focus in strategic decision-making.

Check out the original podcast here: https://open.spotify.com/episode/4o1FjtOU8LMqylv23rKPUc?si=a03b5f85ed2f46c5&nd=1

Join Andreas Wettstein and Marc Sniukas as they share their insights on how to create and execute a winning strategy for your SME.

1. Learn why strategy is essential for the success of any SME, no matter its size or industry.

2. Discover the common mistakes that SMEs make when it comes to strategy, and how to avoid them.

3. Get practical advice on how to develop a clear and concise strategy that aligns with your business goals.

4. Gain insights into the latest trends in strategy and how you can use them to your advantage.

This session is essential for any entrepreneur or SME owner who wants to take their business to the next level.

This episode is an introduction to a series about what CEOs need to know about strategy.

In this first episode, I explain how many CEOs struggle to understand what strategy is and how to develop better strategies.

Strategy is a multifaceted topic that has different dimensions, the first being the content of the strategy, which includes an ecosystem-level strategy, corporate-level strategy, and business-level strategy.

The second dimension is the process of strategy, which includes deliberate, and emergent strategies, strategic change, and strategic innovation.

CEOs need to think about how they do strategy in their organization and should pay attention to their personal preferences for analytical or intuitive strategies.

Join Adelina Chalmers and Marc Sniukas in this entertaining live discussion as they delve into the world of strategy and its significance in various contexts. Drawing from their personal experiences and expertise, they shed light on what makes a strategic statement truly effective.

Marc introduces the framework "playing to win", emphasizing the importance of a harmonious blend of different elements in crafting a powerful strategy. From defining ambitions to identifying differentiators and establishing necessary capabilities, each component plays a vital role in the overall success of the strategy.

Adelina, an expert in tech strategy, highlights the fundamental role of a solid business strategy as the foundation for effective tech strategies. She stresses the need for alignment between technological decisions and broader business goals. By questioning the purpose and impact of technology, Adelina ensures that every decision made serves the overall objectives.

Throughout the discussion, both Adelina and Marc emphasize the value of involving various stakeholders in the strategy development process. By seeking input from different levels of the organization, they gain a deeper understanding of problems, opportunities, and potential solutions. This inclusive approach fosters better execution and reduces resistance to change during implementation.

As the conversation concludes, Marc leaves the audience with valuable advice on approaching strategy as a continuous, iterative process. He underlines the importance of constant evaluation and adjustment based on real-world feedback and outcomes.

Additionally, Adelina shares her concise yet impactful summary of tech strategy, capturing its essence in five key points: defining success, identifying problems, planning actions and resources, acknowledging risks and assumptions, and continuously testing and adapting the strategy.

Join Adelina Chalmers and Marc Sniukas in this human-centric and practical exploration of strategy, enriched with real-life experiences and relatable insights. This dynamic dialogue aims to make strategy accessible and meaningful to everyone.