11 episodes
Changing the Game, Innovation in Sport Michael Broughton
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- Business
A senior sports business exec straddling the world of investment and sports / entertainment giving thoughts on looking for the next step forward. It might be tech it might be about perception but it’s always about seeing how the world is changing and adjusting to the times.
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Episode 11 - Role Reversal
The NFL hires the CMO from Activision...not long ago that would probably not have been on the cards.
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Just a big game of chicken
The silly season for transfers is almost finished in the UK. It’s complicated and yet it’s not...
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Player Power
Why would elite players ever sign more than a 3 year deal? Can footballers learn from how LeBron has structured his contracts in the NBA?
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Overhyped
The death of sports is overhyped and often misrepresented. The World Cup just showed us how audiences engage with engrossing content.
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Gfinity - hiring well.
Making sure you hire talent that isn’t constrained by the current rules of the game makes for exciting times.
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Quick lessons
A few things that I have learnt from the World Cup. Hope, simplicity and commitment.