18 episodes

Brand ambassadors, event staffers, tradeshow magicians and live presenters "Face The Event" introduces the faces and personalities in-and-around the trade show and events industry , with your host, Scott Tokar.

Face The Event - Event Staff & Brand Ambassador Podcast Scott Tokar

    • Business

Brand ambassadors, event staffers, tradeshow magicians and live presenters "Face The Event" introduces the faces and personalities in-and-around the trade show and events industry , with your host, Scott Tokar.

    All Hallows Eve-nt - A Halloween Brand Ambassador SPECIAL!

    All Hallows Eve-nt - A Halloween Brand Ambassador SPECIAL!

    All Hallows Eve-nt - A Halloween Brand Ambassador SPECIAL!Philip Victor shares his story of breaking BADChannon Adde tells us about her interaction with KhaleesiKristina Fryk has an ALARMING experience.Larry Wyatt finds out about BLOOD and STITCHESRick Gerber in “Who Do VooDoo”?Sasha Love Higgins finds CAT PEOPLE at a tattoo showChef Anton plays BLOOD GAMESSara Konesky is DISMEMBEREDLaura Harwood is stuffed in a boxAmy Cosgrove wants to know if you are “faint of heart”Steve Multer and the TOW...

    • 16 min
    Using Ear Prompters / Steve Multer, Corporate Storyteller

    Using Ear Prompters / Steve Multer, Corporate Storyteller

    Ear Prompter tips from Philip Victor, Rick Gerber, Sasha Love Higgins, Larry Wyatt, Sara Konecky, and Shannon Dade.Corporate Storytelling -Steve Multer’s first tradeshow as a presenter for Live Marketing in Chicago started as an actor on stage.LARGE theater presentations back in the 1990’s “dot com” boom.Elaine Cohen and her innovations in Live MarketingHow to succeed in FLOORING without really trying (A corporate theater presentation for a flooring tradeshow).Live! Marketing “STOMP” dancing ...

    • 42 min
    The BEST & WORST places to work / Amy Cosgrove, tradeshow staffer

    The BEST & WORST places to work / Amy Cosgrove, tradeshow staffer

    Q&A With Amy Cosgrove:Starting a career as a “costumed character” Getting her first “gig” in Boston, MAHow to get the NEXT gig and building her reputation in Boston and Philadelphia Working with more than one agency so that she is turning work away because she is so busy.OPTIMISM in tradeshow staffing mid/post COVID shows.Making $300-$400-$500 per day as an independent contractorAuto shows as a primary industry and host/hostessingUpdating your portfolio NOW to maximize your book...

    • 39 min
    The most “unique” products ever worked for / Auto Shows with Laura Harwood - Las Vegas showgirl.

    The most “unique” products ever worked for / Auto Shows with Laura Harwood - Las Vegas showgirl.

    The most “unique” products ever worked for question team: Laura Harwood, Amy Cosgrove, Philip Victor, Rick Gerber, Channon Dade, Laura Harwood - Las Vegas showgirl.Remembering her first tradeshow in Detroit at Cobo Hall and how she got her first booking.Working in Chicago’s McCormick Place, Navy Pier and Rosemont.Costumes and characters in tradeshows? The Las Vegas Showgirl and the downsides of “full-body” makeup.The different approaches that tradeshows take in staffing in different citi...

    • 31 min
    Aching Feet / Sara Konecky, branding associate - crowd gatherer

    Aching Feet / Sara Konecky, branding associate - crowd gatherer

    Aching Feet - Sara Konecky, branding associate/crowd gathererHow Sara got into the business of crowd gathering and event staffing at tradeshows.Crowd gatherer, hostess, or associate, what do you like to call yourself.What are the duties of a crowd gatherer? Why it is important to KNOW what a product does and how the customers use it?What IS badge scanning anyhow, and why do booths need it?Why are there so many “local” gigs, and how can you get a company to pay for your travel expenses?What do...

    • 35 min
    Tradeshow Give-Aways / Chef Anton - Trick-shot Sales Entertainer

    Tradeshow Give-Aways / Chef Anton - Trick-shot Sales Entertainer

    Season 1, Episode 13 - Tradeshow Give-Aways / Chef Anton - Trick-shot Sales EntertainerHow do variety acts work in brand activations?How to best use a professional brand ambassador to assist with crowd dynamics in a live presentationUsing a dedicated team or local talent advantages and pitfalls.Why it is so tough to use a company staff member as part of your live presentation team.What makes the perfect crowd gatherer? A virtual “want ad”.The best way to STOP attendees in the aisles and the “...

    • 39 min

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