The One Woman Show with The Social Britify Brittany Worthington

Hear it straight from the mouth of a serial entrepreneur. 
In this episode, I’m chatting with Business and Mindset Mentor, Jess Williamson, who is all about setting (and achieving) illogical goals, building your business for life (not for the hustle) and paving your own path in your own way! 
She’s successfully built 5 businesses in all different industries - experiencing the highest of highs and the lowest of lows. 
From being featured at New York Fashion Week to emptying her life savings and hitting rock bottom, it’s a story you’re going to want to hear. 
During our conversation we cover: 
👉🏼 Jess’ journey from E-Commerce Founder to Mindset Mentor, Author and Speaker 
👉🏼 The reality of business burnout 
👉🏼 Why she decided to scale back instead of scaling up 
👉🏼 Why experimenting is the first step to redefining your success 
👉🏼 Her approach to growing her personal brand and establishing leadership 
 More about our Guest, Jess Willimason: 
Follow Jess on Instagram: https://www.instagram.com/jess.williamson8/ 
Watch Jess’ Documentary Series: https://www.jessicawilliamson.com.au/unstoppable-success-documentary-byjesswilliamson 
Jess Williamson’s book, Unstoppable Success will be available in stores from May 1 2024! 

Wish you could INCREASE conversions on Instagram (and get more engagement) WITHOUT having to increase your screen time?

It’s possible with ManyChat. It’s the automation tool, fully approved by Meta, that is taking over the online business space - improving efficiency for both business owners and consumers.

In this episode of Trend Talk, I’m diving into the power of chatbots and how you can integrate ManyChat into your strategy to streamline your enquiries and sales and get more of your ideal clients into your DMs.

Just some of the reasons I love ManyChat?
Reduces Sales Resistance + Simplifies the Customer JourneyReduces Time Spent Manually Responding Opens Up More Conversation ThreadsGives You Better Insight Into Your DMs DataBut on the other hand? Is it taking more human elements away from social media? It’s called social media after all…

Believe me - I’ve got thoughts on this too and I don’t recommend you rely on it for 100% of your DM sales process. You’ll have to tune in to find out why…

Have a question about my Double Your DMs ManyChat training? 🤖 Send me a DM on Instagram to find out how you can get access to the step-by-step tutorial and exclusive Canva templates (More specifically... DM me the word Conquer 😉)

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Want more?
1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week.
2. Get instant access for my FREE Content Workshop: How to Make Instagram Fun Again:  Escape post-paralysis and get the visibility, attention and leads your business needs (and finally stop overthinking it). Click here to unlock it.
3. Join Conquer Club for just $49/m: The Accountability, Tools and Girls-Bathroom-Energy You Need in Business to Create Content You *Actually* Love and Get It Out There Consistently Without Fail. Click here to join today.
Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/

It’s easier than you think to work out what’s going wrong when it comes to your Instagram content.
But instead of strategically analysing the data and results, most business owners jump straight to blaming the algorithm and retaliating by not posting at all or trying more hacks that don’t really fix the problem.
However, when you start to look at your strategy like a funnel, you can pinpoint what part of the journey your audience is getting stuck in - and optimise it.
During this episode, I’m sharing the 5 most common problems business owners are struggling with and how you can adjust and pivot to increase your audience size, improve engagement and make more sales:
Low Reach & Minimal Audience GrowthDecent Reach but Unaligned Followers + LeadsLow Engagement from Your Current AudienceLow-Performing Sales Content (No Sales or Enquiries)Decent Content Results but No Audience Follow-ThroughFind out where leaky holes are in your strategy and optimise one thing at a time.
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Want more?
1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week.
2. Get instant access for my FREE Content Workshop: How to Make Instagram Fun Again:  Escape post-paralysis and get the visibility, attention and leads your business needs (and finally stop overthinking it). Click here to unlock it.
3. Join Conquer Club for just $49/m: The Accountability, Tools and Girls-Bathroom-Energy You Need in Business to Create Content You *Actually* Love and Get It Out There Consistently Without Fail. Click here to join today.
Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/

The reason I love Instagram? The endless levers we can pull to get IN FRONT of our audience more often.

Now there are certainly ways to do this that require hefty amounts of time and effort, but in this episode, I am going to share with you five low-effort strategies and tactics that don’t require you to spend hours in Canva or fuss over a Reel but still have a major ROI - whether it’s visibility, engagement or more sales that you want.

The best part? You can start to implement them straight away and see the results for yourself quickly.
Instagram Live InterviewsStory Case StudiesClose Friends StoriesStatic Feed PostsManyChatI’ve been testing and trialing these strategies over the last few months and they have PROVEN to work for both myself and my Conquer Club Members.

So, this is really your sign. Check out the episode to get the full detail on how to implement each one and make sure to update us on your results!

And then you can thank us AFTER that 😉

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One thing we don’t talk enough about in business? Making the hard decisions.

Writing those emails, having uncomfortable conversations and making tough calls despite them being the right decision for us.

In today’s episode, I’m chatting with Ally Michel, the woman behind Ally Aide and the Head Cheerleader of The Cheers Squad to dive into her experience of building her dream virtual and in-person community, stepping into motherhood and then ultimately deciding to close it down after recognising it was no longer where her heart was.

During our conversation we cover:
👉🏼 Ally’s journey from VA to starting a networking membership in Perth
👉🏼 Why prioritising networking as a solo business owner is key
👉🏼 Tips for your first networking event (how to rip the bandaid off!)
👉🏼 Letting go of perfectionism and setting boundaries as a new mother
👉🏼 How to know when your heart is no longer in it
👉🏼 Ally’s journaling tip for leaning into hard decisions

More about our Guest, Ally Michel:
Follow Ally on Instagram: https://www.instagram.com/allyaide/
Need VA Support? Enquire to work with Ally Aide: https://www.allyaide.com/
Keep an eye on The Cheers Squad here: https://www.instagram.com/thecheerssquad/ 👀

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Want more?
1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week.
2. Get instant access for my FREE Content Workshop: How to Make Instagram Fun Again:  Escape post-paralysis and get the visibility, attention and leads your business needs (and finally stop overthinking it). Click here to unlock it.
3. Join Conquer Club for just $49/m: The Accountability, Tools and Girls-Bathroom-Energy You Need in Business to Create Content You *Actually* Love and Get It Out There Consistently Without Fail. Click here to join today.
Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/

Thinking that you have to approach your marketing strategy in the same way as someone who creates content for a living full-time, is what’s making you think you’re no good at it.
Your capacity is different. Your resources will be different. And your strategy is definitely different!
In this episode, I’m revealing what content creators aren’t sharing with you:
How they are able to leverage trends and topical conversations so quickly;How long content actually takes to shoot and edit;How their insights determine every decision;And how they too struggle with motivation and inspiration.And to be clear. I’m not accusing. I’m admitting!
As someone who sits into both categories, I am sharing this with you to give you a better understanding of how content creators are able to operate at their level… and what we can learn from them and apply to our business.
Get ready… It’s a juicy one!

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Want more?
1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week.
2. Get instant access for my FREE Content Workshop: How to Make Instagram Fun Again:  Escape post-paralysis and get the visibility, attention and leads your business needs (and finally stop overthinking it). Click here to unlock it.
3. Join Conquer Club for just $49/m: The Accountability, Tools and Girls-Bathroom-Energy You Need in Business to Create Content You *Actually* Love and Get It Out There Consistently Without Fail. Click here to join today.
Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/