37 min
How To Grow Your LinkedIn Following By Leveraging TikTok | Episode #008 Think like a media company
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- Marketing
Todd Clouser has quickly become one of the most recognisable faces in the B2B marketing community.
How?
One word: TikTok.
But not in the way you probably imagine.
He's not become a "Tok influencer" on the platform itself.
No - he's leveraged TikTok style content to grow his following on LinkedIn.
i.e. repurposing TikTok's onto LinkedIn.
During this conversation - I chatted with Todd about his journey with TikTok and he's been able to leverage the platform to grow his LinkedIn following. We also chatted about the state of B2B creators and why Todd thinks creators are now some of the most important individuals inside a company.
Todd Clouser has quickly become one of the most recognisable faces in the B2B marketing community.
How?
One word: TikTok.
But not in the way you probably imagine.
He's not become a "Tok influencer" on the platform itself.
No - he's leveraged TikTok style content to grow his following on LinkedIn.
i.e. repurposing TikTok's onto LinkedIn.
During this conversation - I chatted with Todd about his journey with TikTok and he's been able to leverage the platform to grow his LinkedIn following. We also chatted about the state of B2B creators and why Todd thinks creators are now some of the most important individuals inside a company.
37 min