22 min

Frédéric Barbier: Witnessing a French company's growth in China's business frontier My China Story

    • Society & Culture

This year as we celebrate the 60-year diplomatic relationship between China and France, we ponder the remarkable fruits of this enduring partnership. What successes have emerged from this collaboration? What is it like for a French firm to flourish and thrive on Chinese soil? Join reporter Liu Yushan in a discussion with Frédéric Barbier, business leader of a French corporation's China division, to hear his first-hand account of the strategies and insights that have propelled his company to success, as well as some survival tips for anyone looking to tap into the vast potential of the Chinese market.

This year as we celebrate the 60-year diplomatic relationship between China and France, we ponder the remarkable fruits of this enduring partnership. What successes have emerged from this collaboration? What is it like for a French firm to flourish and thrive on Chinese soil? Join reporter Liu Yushan in a discussion with Frédéric Barbier, business leader of a French corporation's China division, to hear his first-hand account of the strategies and insights that have propelled his company to success, as well as some survival tips for anyone looking to tap into the vast potential of the Chinese market.

22 min

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