Selena Gomez Spreads Self-Love Message With New Single “Love On”
Pop superstar Selena Gomez recently dropped an empowering new single titled “Love On” as she gears up to release her highly anticipated third solo studio album.
Produced by renowned hitmaker Ian Kirkpatrick, “Love On” marks a musical departure from Gomez’s previous dance-pop sounds, opting for mellow R&B sonics instead. Lyrically, the breakup anthem champions walking away from unhealthy relationships to choose self-love and independence.
Both thematically and sonically, “Love On” showcases the artistic evolution and renewal for Gomez after a difficult few years of health struggles. The affirming track lays the groundwork for her next musical era rooted in confidence and joy.
Selena Gomez’s Tumultuous Years Preceding New Music
Since rocketing to fame first as a Disney star and later as a chart-topping pop album artist, Selena Gomez has endured her share of challenges alongside success.
After releasing two hit albums Kiss & Tell and Revival between 2009-2015, Gomez took a step back from music as she battled anxiety, depression and complications from lupus, an autoimmune disease that required a life-saving kidney transplant in 2017.
She re-emerged triumphantly in 2020 with her acclaimed album Rare which documented her path to overcoming heartbreak. But soon after, the pandemic derailed touring plans just as Gomez began experiencing bipolar disorder symptoms.
After four years since her last album, Gomez is now healthier and ready to create again on her terms. “Love On” kicks off her next chapter with themes of resilience and self-reliance.
Maturing Sound and Outlook
“Love On” represents a sonic maturation for Selena Gomez, veering away from the dance-pop production that dominated her past discography.
Co-written by Gomez with hitmakers Amy Allen, Jonathan Bellion and Ian Kirkpatrick, the midtempo R&B ballad relies on subtle beats, delicate keys and snappy finger snaps. The laidback arrangement lets Gomez’s smoky, evocative vocals shine.
Lyrically, “Love On” finds Gomez affirming choosing herself first after a failed romance singing: “No more waiting for the words, so called lеtting go... I know I'll bе okay even though it hurts”.
The introspective, self-assured tone echoes Gomez entering a new artistic era defined by authenticity instead of chasing mainstream hits. “Love On” sets the stage for more vulnerability and sonic exploration.
Empowering Self-Love Theme
True to its title, “Love On” celebrates leaving behind negative relationships to prioritize loving yourself. Gomez explained it was inspired by her learning to end unhealthy patterns.
Instead of reconciliation, the lyrics champion independence and inner resolve with uplifting refrain, “I'm gonna love on myself no matter what...Yeah, I'm gonna love on myself”.
Written amidst the pandemic, the theme reflects Gomez emerging stronger by nurturing her wellbeing versus seeking validation externally. It promotes self-care both mentally and physically.
For fans, “Love On” provides an inspirational anthem for embracing self-worth and freedom. Gomez role models prioritizing inner peace and joyful independence.
Artistic Growth Through Music Video
The music video for “Love On” further expands the track’s message through impressionistic visuals.
It depicts Gomez lounging carefree in natural settings like fields and rivers, emphasizing themes of pastoral rebirth. The dreamlike visuals convey the euphoria of releasing anxiety to be present.
Vibrant sun-soaked colors and Gomez’s unencumbered dancing represent lightness she’s found by loving herself first. The entire video channels cathartic emotional liberation in line with the song.
By artistically rendering the feeling versus literally interpreting the lyrics, the video treatment shows Gomez’s creative maturation as both singer and filmmaker.
Mainstream Success and Fan Praise
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