OTT Business Podcast Lawrence Harte

Providing extended reality (XR) systems and services offers high revenue potential for content producers, telecom operators and supporting vendors. The XR industry is projected to reach 472.39 billion USD by 2028 with an annual growth rate of 34.93% [Market Size, Share, Forecasts, & Trends Analysis Report by Mordor Intelligence]. Companies are struggling to define and verify XR revenue strategies. The ROI of XR systems and services is unclear and finding and developing relationships with key partners is complicated. This podcast episode helps you to discover XR business value, revenue opportunities and implementation options.
Topics Covered: Extended Reality (XR) & Spatial Computing
XR Impact on the OTT Industry
XR Vertical Industries
XR Platform Capabilities
XR Revenue Generation Opportunities
XR Video Service Surprises
Starting in the XR Business
XR Video App Development Requirements
 

Today you're gonna learn about remote production and direction for television channels, events, and other types of media. Remote media production allows producers, directors, and crew to use cameras and other devices connected anywhere in the world. Normally setting this up and getting it to work is very difficult. Fortunately our guest today is Ron Van Herk. Who has created a system that makes this process fast, easy, and low cost. 
 Ron Van Herk is the CEO and co-owner of Cybermedia Television in the Netherlands. He is the innovator behind several breakthrough production, streaming, and distribution systems. Ron has set up, run and created branded remote production systems for shows, live events and other media production activities, including world Police and fire games, the HighScope Foundation's annual conference and more.
 

Virtual production studios enable film, television and other content companies to create more amazing shows faster and at lower cost. Setting up and running virtual productions is complicated. It requires technology, display hardware, software and experience. Fortunately, we have Jason Soto, a virtual studio production expert to share his successful virtual studio production experiences with you.
Topics Covered:
What Virtual Production?
Key Virtual Production Benefits?
What Types of Companies Use Virtual Production?
Virtual Production Processes
Typical Virtual Production Budgets
Virtual Production Volume Studios
Mobile Virtual Production
How long does Virtual Production Take?
What Skills are Required for Virtual Production?
 

Effective WISP Services Marketing programs can be low cost, work fast and be simple to manage. Unfortunately, wireless broadband Internet providers are often surprised that the least cost media channels can have the highest overall marketing cost. Promoting and marketing WISP services tend to have high costs for advertising, media creation, marketing staff & contractor wages. There are so many promotion choices and they can be complex to setup and manage. This session will help you to discover key WISP marketing options, their costs and typical results.

Wireless Internet service providers - WISP system owners, investors and vendors need to know the current size, potential and competition for wireless broadband systems & services. WISP system operators want to know typical rates to charge, potential revenues for other services, and how their WISP services compare and compete with other types of Internet service providers. Listen to this session to discover the revenues per subscriber, additional services that add revenues and how WISPs compare and compete with other types of Internet service providers.
Topics Covered in this Session:
Number of WISP Systems
WISP Subscriber Base & Growth
WISP Average Revenue per User - ARPU
Service Types & Pricing
Fixed Wireless Churn Rates
Broadband Wireless Competitive Analysis
Key Revenue Types & Trends
WISP Marketplace Forecast
And more….

OTT service and system providers need to discover viewer interests to increase purchases and reduce costs. In many OTT systems, 10% of the content produces 90% of viewer engagement and revenues. Intense and growing OTT competition provides limited profit from viewing content. Unpopular content distracts audience viewing and increases costs. The wrong insertion of content or promotions can lose viewers and result in negative reviews. Listen to this session to discover how Plum Research gathers and measures viewer engagement activities across multiple devices and services to help OTT providers attract more viewers and generate more profit.
This Session Covers:
What are OTT Engagement Analytics?
Why are OTT Engagement Analytics Important?
Who Needs a OTT Engagement Analytics Solution?
How does OTT Engagement Analytics Work?
Why Gather Engagement Info from Multiple Devices?
What is Needed to Implement OTT Engagement Analytics?
How Long Does it take to Setup OTT Engagement Analytics Solution?
What Equipment are Needed for OTT Multi-Device Engagement Analytics?
Is any Special OTT Engagement Analytics User Training Needed?
Will OTT Multi-Device Engagement Analytics Work with Most OTT Systems?
Are there Industry Standards for OTT Multi-Device Engagement Analytics?
What Additional information is Available about OTT Engagement Analytics?