240 episodes

Stay updated on the latest trends in online video and YouTube marketing. Video Marketing Madness with Ray the Video Guy and Steve Sleeper. New shows every Friday.

Video Marketing Madness Video Marketing Madness

    • Business

Stay updated on the latest trends in online video and YouTube marketing. Video Marketing Madness with Ray the Video Guy and Steve Sleeper. New shows every Friday.

    Making Videos with AI

    Making Videos with AI

    Today on Video Marketing Madness - Making Videos with AI. Ray and Steve walk through all the tools available.



    ChatGPT will write video titles and scripts

    VidVoicer is good with AI voices

    Sora and lumalabs.ai have AI video generator

    VidChapters uses AI t create YouTube chapters

    Opus Clips and Rocket Clips creates Shorts

    For long videos, Steve has Temi transcribe. It’s AI and timestamps the video



    Updates - Google Business Profile chat and phone history is going away

    Google launches Google TV advertising network https://searchengineland.com/google-tv-network-launch-443106



    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos. Go to https://raysuggests.com/movo

    • 46 min
    YouTube: When to Upload for Max Reach

    YouTube: When to Upload for Max Reach

    Today on Video Marketing Madness - YouTube tells us when to upload video to reach the biggest audience.



    YouTube issues guidance on when to post content for maximum reach https://searchengineland.com/youtube-issues-guidance-on-when-to-post-content-for-maximum-reach-438774



    How To Write ChatGPT Prompts To Get The Best Results https://www.searchenginejournal.com/how-to-write-chatgpt-prompts/479324/



    New YouTube Shorts Ad Opportunities For Brands https://www.searchenginejournal.com/new-youtube-shorts-ad-opportunities-for-brands/514166/



    Google adds 6 new AI features for Performance Max https://searchengineland.com/google-performance-max-new-ai-features-440031



    Exploring Videos on Facebook Just Got Easier https://about.fb.com/news/2024/04/exploring-videos-on-facebook-just-got-easier/



    US Senator says TikTok divestiture deadline could be extended to one year https://www.reuters.com/world/us/us-senator-says-tiktok-divestiture-deadline-could-be-extended-one-year-2024-04-10/



    Google Confirms Links Are Not That Important https://www.searchenginejournal.com/google-needs-very-few-links/514494/



    TikTok to start labeling AI-generated content as technology becomes more universal https://apnews.com/article/tiktok-ai-94c36dae1934920622fc5c54638e3010



    Google: Proximity Not A Factor For Local Service Ads Rankings https://www.searchenginejournal.com/google-proximity-not-a-factor-for-local-service-ads-rankings/516196/



    Google Ads will pause low-activity keywords starting in June https://searchengineland.com/google-ads-will-pause-low-activity-keywords-starting-in-june-440085

    • 35 min
    YouTube AI Notification Requirements

    YouTube AI Notification Requirements

    Today on Video Marketing Madness - YouTube AI Notification Requirements. Ray talks about the new information request from YouTube when uploading videos.

    Here's what YouTube asks when uploading a video and this comes from the YouTube back office:

    "Do any of the following describe your content?

    Makes a real person appear to say or do something they didn't say or do

    Alters footage of a real event or place

    Generates a realistic-looking scene that didn't actually occur

    Yes/ No

    "To follow YouTube's policy, you're required to tell us if your content is altered or synthetic and seems real. This includes realistic sounds or visuals made with AI or other tools. Selecting "Yes" adds a label to your content. "

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    • 26 min
    Crazy Google and YouTube Updates!

    Crazy Google and YouTube Updates!

    Today on Video Marketing Madness, we have Crazy Google and YouTube Updates! You won’t believe what's going on!!!



    Google just released an algorithm update that many say is the biggest one since Panda in 2010. Websites are getting deindexed, and something seems to be going on with YouTube. Long story short, Google seems to be targeting AI and has a new definition of spam. Listen in as Steve goes into a lot of detail.



    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    • 21 min
    How to Run Tik Tok Ads

    How to Run Tik Tok Ads

    Today on Video Marketing Madness - How to Run Tik Tok Ads



    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo



    Here's a good how to article on running Tik Tok Ads https://sproutsocial.com/insights/tiktok-ads/

    • 58 min
    How to Use YouTube Podcast Feature

    How to Use YouTube Podcast Feature

    Today on Video Marketing Madness - How to Use YouTube Podcast Feature - We’ll walk you through that and other new stuff.



    Adding a podcast to your Youtube channel - In the YouTube Studio, click on “Create” upper right, click on “New Podcast”, then click on “Submit RSS Feed” and and then follow the prompts.



    Updates:



    Google tests Nearby Events and Deals local search feature https://searchengineland.com/google-nearby-events-deals-local-business-436759



    Google advertisers are confused between support and sales – we asked for clarification https://searchengineland.com/google-ads-support-sales-clarification-436829



    Google rolls out new Performance Max guide and updates several others https://searchengineland.com/google-new-performance-max-guide-update-436703



    75% of top brands fall victim to fraud in Google Search Ads https://searchengineland.com/google-search-ads-brands-fraud-436871



    YouTube advertising: The ultimate guide https://searchengineland.com/youtube-advertising-the-ultimate-guide-436845



    Google tests ‘highly rated’ call out for Local Services ads https://searchengineland.com/google-tests-highly-rated-local-services-ads-436915



    Video Marketing Madness is made possible by Market Capital Lending. They understand finding funding for your business and real estate opportunities is hard work. They find and secure the financing you need without the stress and uncertainty of the loan process. Visit https://marcaplending.com/

    • 43 min

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