20 episodes

If you have ever bought a home you know that submitting an offer is one of the most stressful parts of buying a potential home. Imagine submitting offer after offer only to lose property after property. On this episode Kerri talks about some of the most important processes in getting an offer excepted.

Real Estate For Real with Agent Kerri Naslund Monday Kerri Naslaund-Monday

    • Business

If you have ever bought a home you know that submitting an offer is one of the most stressful parts of buying a potential home. Imagine submitting offer after offer only to lose property after property. On this episode Kerri talks about some of the most important processes in getting an offer excepted.

    EP19- Can you trust online reviews real estate agents post?

    EP19- Can you trust online reviews real estate agents post?

    On this episode:
    Kerri discusses 3 key points about whether you can trust online reviews real estate agents post? Here is what you should consider if you are vetting out real estate agents whether your are a home buyer or seller:- why you should do your homework and interview multiple agents- where to look online to vet them (Yelp, Google, Facebook, Zillow)- signs to look out for for a good (or bad) agent
    About your host Kerri 
    It all began with the game of Monopoly® I grew up in the late 1970s-early 1980s when video games were either unavailable or too pricey for my welfare-dependent family. So I played board games; Monopoly was my favorite. I developed my version of the game, with credit cards, loans, and renters, by the time I was eight. After working since age 14, and saving most of my pay, I set a goal—to become a homeowner by the time I was 25. One crack house in Oakland became “home sweet home” the day I turned 25. Three years later my boss, Moe, at the tattoo shop asked when I was going to purchase an income property. I claimed not to have adequate savings. That’s when Moe taught me the power of leverage. Over the next couple of years, friends and family would ask me for real estate advice. After being repeatedly told, “You have given me better advice than my agent” or “If you were an agent I would use you,” I earned my license in 2006. When the housing market crashed, I had to learn and adapt quickly. Instead of praying for a market recovery I looked for opportunities.
    My first question, “Who would be buying or selling in a market like this?” Two answers: Investors and short sellers. Investors came quickly; I am one and know the business. Short sellers came later when I met Monica Cabrera, an agent with an unmatched local short-sale track record. We joined forces and formed the Bay Area Short Sale Angels,* now Northern California’s #1 short sale team, in 2008. (www.BayAreaShortSaleAngels.com). 
    We have helped families, individuals, and investors avoid foreclosure and improve their financial future and outlook. Staying on top of the market has made us a trusted resource and trainer to other agents. Our 98% success ratio is unheard of in a business with a 50% national success rate. Our team of five now includes a successful buyers’ specialist. I have been a top producer for the last two years and enjoyed every detail of my work. I get to help others achieve their goals and, most importantly, to feel hopeful about their future. Thinking outside the Monopoly box led me to become a successful agent, team leader, and homeowner advocate I am today. 
    About your co-host Keith 
     
    Keith B Dixon is a freelance commercial photographer, specializing in corporate event photography, corporate executive and on-location, group portraits. Throughout his career, he has photographed high profile clients including the U.S. Chief Judges of the U.S. Appellate Courts, several Bay Area Executives and many celebrities from around the world. Keith has also worked with corporate clients across the United States and abroad. He is an Official Ambassador for Dye  Sub Printer Maker DNP Imaging of America, NETGEAR (the number one producer of Networking and Cloud Based Storage), and affiliations to Spider Holster, Think Tank, and Arkon Mounts. He is a legend on social media, known for creating The Keith B. Dixon Zone on Periscope and Facebook Live and is the founding member of the popular Bomb Squad Photography Community.
     
    In 2015, Keith was ranked #3 in the world as a Cloud-Based Influencer by Onalytica. He also created a series of free workshop for beginning photographers, the Keith B. Dixon Meetups. More than just a photographer or a social media guru, Keith is a true trailblazer, paving the way and educating those coming behind him.
    Webpagehttp://theeastbayagent.comReviews http://theeastbayagent.com/what-others-say/Yelpwww.yelp.com/biz/kerri-naslund-monday-oaklandPodcastrealestateforreal.podbean.comInstagram

    • 33 min
    EP18- Before we were mega agents! featuring special Guest Guy Blume

    EP18- Before we were mega agents! featuring special Guest Guy Blume

     
     

    Before we were mega agents! featuring special Guest Guy Blume


     


    Guy is a full-time Realtor in Alameda, CA specializing in the unique neighborhoods and architecture ranging from Victorian era, Craftsman, Mid-century and new construction. From a client services perspective, working with these clients has fostered a friendly yet straightforward approach to helping people get the information they need in order to create a pleasurable, profitable, efficient and low-stress experience.
     


    Guy has also been nationally ranked as a top producing agent for buyers and sellers in addition to receiving over 70 online reviews from past clients. When you work with Guy and his group you're getting more than one local experienced professional working for you, you're getting several.


    On This Episode:

    Before We Were Successful Real Estate Agents! Featuring Guy BlumeThis is going to be a fun episode! The Guy Blume Group is one of the top teams in Alameda and the East Bay. Both he and Kerri had some colorful pasts and interesting professions before getting into real estate. For most agents, real estate is their second, third or even fourth career! As you’ll see from this week’s episode, that makes for some pretty amazing stories.
    Kerri and Guy discuss:
    * Their previous lives before real estate* How Kerri learned to deal with clients’ fears during the home-buying process* Guy Blume’s colorful back story* Keith asks: Is having a college education important as a real estate agent?* Is selling something we learn as children?* At the end of the day your ability to help people matters the most* What does Guy love about Alameda?* We burned the boats there’s no going back!



    About your host Kerri
    It all began with the game of Monopoly®
    I grew up in the late 1970s-early 1980s when video games were either unavailable or too pricey for my welfare-dependent family. So I played board games; Monopoly was my favorite. I developed my version of the game, with credit cards, loans, and renters, by the time I was eight.
    After working since age 14, and saving most of my pay, I set a goal—to become a homeowner by the time I was 25. One crack house in Oakland became “home sweet home” the day I turned 25.Three years later my boss, Moe, at the tattoo shop asked when I was going to purchase an income property. I claimed not to have adequate savings. That’s when Moe taught me the power of leverage.Over the next couple of years, friends and family would ask me for real estate advice. After being repeatedly told, “You have given me better advice than my agent” or “If you were an agent I would use you,” I earned my license in 2006.When the housing market crashed, I had to learn and adapt quickly. Instead of praying for a market recovery I looked for opportunities. My first question, “Who would be buying or selling in a market like this?” Two answers: Investors and short sellers.
     
    Investors came quickly; I am one and know the business. Short sellers came later when I met Monica Cabrera, an agent with an unmatched local short-sale track record. We joined forces and formed the Bay Area Short Sale Angels,* now Northern California’s #1 short sale team, in 2008. (www.BayAreaShortSaleAngels.com).
    We have helped families, individuals, and investors avoid foreclosure and improve their financial future and outlook. Staying on top of the market has made us a trusted resource and trainer to other agents. Our 98% success ratio is unheard of in a business with a 50% national success rate. Our team of five now includes a successful buyers’ specialist.
     
    I have been a top producer for the last two years and enjoyed every detail of my work. I get to help others achieve their goals and, most importantly, to feel hopeful about their future. Thinking outside the Monopoly box led me to become the successful agent, team leader, and homeowner advocate I am today.
     
    About your co-host Keith 
     
    Keith B Dixon is a freelance commercial photo

    • 41 min
    EP17- Why Staging is a MUST When Selling Your Home!

    EP17- Why Staging is a MUST When Selling Your Home!

    The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money. On this episode, Kerri talks with Bay Area residential stager Camille Long of Staging Redesigned. They discuss:
    1. Kerri’s Confession 1:072. Back Story 4:573. Buying Furniture for Staging 8:444. Camille’s Influences in Staging 9:525. People Color Working in Home Staging 12:256. Minimal Staging 16:487. Staging That Flows 18:178. TV Staging 27:549. Starting Out as a Stager 30:19
    Staging Redesigned Instagramhttps://www.instagram.com/sr_bycamille/?hl=en
    About your host Kerri
    It all began with the game of Monopoly®
    I grew up in the late 1970s-early 1980s when video games were either unavailable or too pricey for my welfare-dependent family. So I played board games; Monopoly was my favorite. I developed my version of the game, with credit cards, loans, and renters, by the time I was eight.
    After working since age 14, and saving most of my pay, I set a goal—to become a homeowner by the time I was 25. One crack house in Oakland became “home sweet home” the day I turned 25.
    Three years later my boss, Moe, at the tattoo shop asked when I was going to purchase an income property. I claimed not to have adequate savings. That’s when Moe taught me the power of leverage. Over the next couple of years, friends and family would ask me for real estate advice. After being repeatedly told, “You have given me better advice than my agent” or “If you were an agent I would use you,” I earned my license in 2006. When the housing market crashed, I had to learn and adapt quickly. Instead of praying for a market recovery I looked for opportunities. My first question, “Who would be buying or selling in a market like this?” Two answers: Investors and short sellers.
    Investors came quickly; I am one and know the business. Short sellers came later when I met Monica Cabrera, an agent with an unmatched local short-sale track record. We joined forces and formed the Bay Area Short Sale Angels,* now Northern California’s #1 short sale team, in 2008. (www.BayAreaShortSaleAngels.com).
    We have helped families, individuals, and investors avoid foreclosure and improve their financial future and outlook. Staying on top of the market has made us a trusted resource and trainer to other agents. Our 98% success ratio is unheard of in a business with a 50% national success rate. Our team of five now includes a successful buyers’ specialist.
    I have been a top producer for the last two years and enjoyed every detail of my work. I get to help others achieve their goals and, most importantly, to feel hopeful about their future. Thinking outside the Monopoly box led me to become the successful agent, team leader, and homeowner advocate I am today.
    About your co-host Keith
    Keith B Dixon is a freelance commercial photographer, specializing in corporate event photography, corporate executive and on-location, group portraits. Throughout his career, he has photographed high profile clients including the U.S. Chief Judges of the U.S. Appellate Courts, several Bay Area Executives and many celebrities from around the world. Keith has also worked with corporate clients across the United States and abroad. He is an Official Ambassador for Dye  Sub Printer Maker DNP Imaging of America, NETGEAR (the number one producer of Networking and Cloud-Based Storage), and affiliations to Spider Holster, Think Tank, and Arkon Mounts. He is a legend on social media, known for creating The Keith B. Dixon Zone on Periscope and Facebook Live and is the founding member of the popular Bomb Squad Photography Community.
    In 2015, Keith was ranked #3 in the world as a Cloud-Based Influencer by Onalytica. He also created a series of free workshop for beginning photographers, the Keith B. Dixon Meetups. More than just a photographer or a social media guru, Keith is a true trailblazer, paving the way and educating those coming behind

    • 47 min
    EP16- Common Mistakes Newbie Real Estate Investors Make

    EP16- Common Mistakes Newbie Real Estate Investors Make

    Buying real estate is one of the most popular forms of investing in the US. Investing in a home can help you generate passive income while building equity, and it’s a great path to growing your wealth.
    On this podcast episode, Kerri shares her thoughts on some of the most common mistakes newbie investors make:
    Setting long-term investment goals (1:24)Don’t abuse real estate agents (4:44)Ridiculous offers (7:27)DIY why you shouldn’t do your repairs (10:00)Not listening to a professional (25:43)Not treating your investment like a business (27:45)

     
    About your host Kerri
    It all began with the game of Monopoly®
    I grew up in the late 1970s-early 1980s when video games were either unavailable or too pricey for my welfare-dependent family. So I played board games; Monopoly was my favorite. I developed my version of the game, with credit cards, loans, and renters, by the time I was eight.
    After working since age 14, and saving most of my pay, I set a goal—to become a homeowner by the time I was 25. One crack house in Oakland became “home sweet home” the day I turned 25.
    Three years later my boss, Moe, at the tattoo shop asked when I was going to purchase an income property. I claimed not to have adequate savings. That’s when Moe taught me the power of leverage. Over the next couple of years, friends and family would ask me for real estate advice. After being repeatedly told, “You have given me better advice than my agent” or “If you were an agent I would use you,” I earned my license in 2006. When the housing market crashed, I had to learn and adapt quickly. Instead of praying for a market recovery I looked for opportunities. My first question, “Who would be buying or selling in a market like this?” Two answers: Investors and short sellers.
    Investors came quickly; I am one and know the business. Short sellers came later when I met Monica Cabrera, an agent with an unmatched local short-sale track record. We joined forces and formed the Bay Area Short Sale Angels,* now Northern California’s #1 short sale team, in 2008. (www.BayAreaShortSaleAngels.com).
    We have helped families, individuals, and investors avoid foreclosure and improve their financial future and outlook. Staying on top of the market has made us a trusted resource and trainer to other agents. Our 98% success ratio is unheard of in a business with a 50% national success rate. Our team of five now includes a successful buyers’ specialist.
    I have been a top producer for the last two years and enjoyed every detail of my work. I get to help others achieve their goals and, most importantly, to feel hopeful about their future. Thinking outside the Monopoly box led me to become the successful agent, team leader, and homeowner advocate I am today.
    About your co-host Keith
    Keith B Dixon is a freelance commercial photographer, specializing in corporate event photography, corporate executive and on-location, group portraits. Throughout his career, he has photographed high profile clients including the U.S. Chief Judges of the U.S. Appellate Courts, several Bay Area Executives and many celebrities from around the world. Keith has also worked with corporate clients across the United States and abroad. He is an Official Ambassador for Dye  Sub Printer Maker DNP Imaging of America, NETGEAR (the number one producer of Networking and Cloud-Based Storage), and affiliations to Spider Holster, Think Tank, and Arkon Mounts. He is a legend on social media, known for creating The Keith B. Dixon Zone on Periscope and Facebook Live and is the founding member of the popular Bomb Squad Photography Community.
    In 2015, Keith was ranked #3 in the world as a Cloud-Based Influencer by Onalytica. He also created a series of free workshop for beginning photographers, the Keith B. Dixon Meetups. More than just a photographer or a social media guru, Keith is a true trailblazer, paving the way and educating those coming behind him.
    Web pages

    Home:
    http://theeastbayagent.

    • 35 min
    EP15- Off Market Sales and Coming Soon!

    EP15- Off Market Sales and Coming Soon!

    Have you heard the terms “off-market” or “coming soon”? At some point we’ve all seen a sign in front of a house that said “Coming Soon.” But what the heck is an off-market sale? On this episode Kerri talks about:
     
    1. Kerri’s Secret Sauce 3:42
    2. What is Off-Market / Coming Soon 4:16
    3. How much money do you need to get your property ready? 8:44
    4. Is an Off-Market Sale a good solution? 10:11
    5. The benefits of Off-Market Listings 12:31
    6. The Realtor Boards and MLS sold us out 13:10
    7. Private Off-Market Listings 17:04
    8. Off-Market or Not? 19:04
    9. Pocket Listings 20:58
    10. Competing Against Off-Market Sales 22:26
    11. Pros and Cons 24:56
     
     About your host Kerri
    It all began with the game of Monopoly®
    I grew up in the late 1970s-early 1980s when video games were either unavailable or too pricey for my welfare-dependent family. So I played board games; Monopoly was my favorite. I developed my version of the game, with credit cards, loans, and renters, by the time I was eight.
    After working since age 14, and saving most of my pay, I set a goal—to become a homeowner by the time I was 25. One crack house in Oakland became “home sweet home” the day I turned 25.
    Three years later my boss, Moe, at the tattoo shop asked when I was going to purchase an income property. I claimed not to have adequate savings. That’s when Moe taught me the power of leverage. Over the next couple of years, friends and family would ask me for real estate advice. After being repeatedly told, “You have given me better advice than my agent” or “If you were an agent I would use you,” I earned my license in 2006. When the housing market crashed, I had to learn and adapt quickly. Instead of praying for a market recovery I looked for opportunities. My first question, “Who would be buying or selling in a market like this?” Two answers: Investors and short sellers.
    Investors came quickly; I am one and know the business. Short sellers came later when I met Monica Cabrera, an agent with an unmatched local short-sale track record. We joined forces and formed the Bay Area Short Sale Angels,* now Northern California’s #1 short sale team, in 2008. (www.BayAreaShortSaleAngels.com).
    We have helped families, individuals, and investors avoid foreclosure and improve their financial future and outlook. Staying on top of the market has made us a trusted resource and trainer to other agents. Our 98% success ratio is unheard of in a business with a 50% national success rate. Our team of five now includes a successful buyers’ specialist.
    I have been a top producer for the last two years and enjoyed every detail of my work. I get to help others achieve their goals and, most importantly, to feel hopeful about their future. Thinking outside the Monopoly box led me to become the successful agent, team leader, and homeowner advocate I am today.
    About your co-host Keith
    Keith B Dixon is a freelance commercial photographer, specializing in corporate event photography, corporate executive and on-location, group portraits. Throughout his career, he has photographed high profile clients including the U.S. Chief Judges of the U.S. Appellate Courts, several Bay Area Executives and many celebrities from around the world. Keith has also worked with corporate clients across the United States and abroad. He is an Official Ambassador for Dye  Sub Printer Maker DNP Imaging of America, NETGEAR (the number one producer of Networking and Cloud-Based Storage), and affiliations to Spider Holster, Think Tank, and Arkon Mounts. He is a legend on social media, known for creating The Keith B. Dixon Zone on Periscope and Facebook Live and is the founding member of the popular Bomb Squad Photography Community.
    In 2015, Keith was ranked #3 in the world as a Cloud-Based Influencer by Onalytica. He also created a series of free workshop for beginning photographers, the Keith B. Dixon Meetups. More than just a photographer or a social media guru, Keith is a true

    • 30 min
    EP14- Angela Hern- Selling your home online

    EP14- Angela Hern- Selling your home online

     

    Some industries can be slow to change especially when it comes to adopting new technology. Keller William agents Angela Hern and Kerri Naslund, who have been championing the home biding and online home auction process for the last four years, understand the importance of creating advantages for their clients especially when it comes to implementing the technology. Online home bidding has been called controversial, unethical, unfair, and impractical.
    Angela Hern applies her expertise as a Top Producing Professional to meet her clients' real estate needs. With Angela’s background and wide-reaching skills, she offers her clients a unique and formidable perspective on the real estate market, through her extensive knowledge of the Bay Area of how vital lifestyle is to her clients.Angela has 25 years of experience in negotiating, sales and marketing, that she is qualified in guiding you with buying or selling a home. She is highly trained and experienced in all types of transaction, from traditional sales in residential and commercial properties, from luxury properties to vacant lands, handling assets that are foreclosed for large corporate banks, she knows how to successfully manage and sell short sales, Probates, Trusts and REO’s.” My goal is to sell your home at the highest price possible in the shortest amount of time. I believe in using my experience & marketing knowledge to your best advantage.” Angela is one of the few agents that is certified as an International Real Estate Specialist, with knowledge and experience of having traveled abroad and her ability to speak several languages, she can help you sell and buy real estate here locally in the states as well as elsewhere.Websitehttp://bayareahomes4you.com/angela-hern/Twitterhttps://twitter.com/ahern88913Linkedinhttps://www.linkedin.com/in/angelahernbayarearealtor/Yelphttps://www.yelp.com/biz/angela-hern-keller-williams-realty-danvilleOn the episode Angela and Kerri talk candidly about:1. Failure to change2. The home buying auction process3. debunk common myths 4. Privacy and Security5. Advantages of using the bidding processAbout your host KerriIt all began with the game of Monopoly®I grew up in the late 1970s-early 1980s when video games were either unavailable or too pricey for my welfare-dependent family. So I played board games; Monopoly was my favorite. I developed my version of the game, with credit cards, loans, and renters, by the time I was eight.After working since age 14, and saving most of my pay, I set a goal—to become a homeowner by the time I was 25. One crack house in Oakland became “home sweet home” the day I turned 25.Three years later my boss, Moe, at the tattoo shop asked when I was going to purchase an income property. I claimed not to have adequate savings. That’s when Moe taught me the power of leverage. Over the next couple of years, friends and family would ask me for real estate advice. After being repeatedly told, “You have given me better advice than my agent” or “If you were an agent I would use you,” I earned my license in 2006. When the housing market crashed, I had to learn and adapt quickly. Instead of praying for a market recovery I looked for opportunities. My first question, “Who would be buying or selling in a market like this?” Two answers: Investors and short sellers.Investors came quickly; I am one and know the business. Short sellers came later when I met Monica Cabrera, an agent with an unmatched local short-sale track record. We joined forces and formed the Bay Area Short Sale Angels,* now Northern California’s #1 short sale team, in 2008. (www.BayAreaShortSaleAngels.com).We have helped families, individuals, and investors avoid foreclosure and improve their financial future and outlook. Staying on top of the market has made us a trusted resource and trainer to other agents. Our 98% success ratio is unheard of in a business with a 50% national success rate. Our team of five now includes a succe

    • 32 min

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