11 episodes
LMU Competition & Strategy (ISTO) Prof. Dr. Tobias Kretschmer
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- Business
This course focuses on an applied analysis of competition. Important concepts from industrial organization, game theory, product life-cycle analysis, and industry evolution are discussed. Additionally, important characteristics of network industries such as network effects and standard setting are considered. The concept of competition used in this course is interpreted broadly and also encompasses the analysis of strategic cooperation between firms.
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- video
02. Competitors and Competition
Agenda: Chocolate Wars, Competitor Analysis and Game Theory, Nash Equilibirium, Prisoner's Dilemma, Corunot Game, Credible Threats
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- video
05. Competition Policy
Agenda: Competition Policy Instruments, Ban on Cartels, Abuse Control, Merger Control, Competition Authorities
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- video
03. Cooperation
Agenda: Why Cooperation?, Complementarity, Repeated Games, Commitment
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- video
04. Market Entry
Agenda: Market Attractiveness, Entry Barriers, Entrant's Advantages, Entry Strategies, Incumbent Strategies
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- video
01. Introduction
Agenda: The Story of AMD and Intel, What is Competition?, What is Strategy?
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- video
06. Complements / Switching Costs
Agenda: Definition of Complements, Strategies for Complements, Types of Swichting Costs, Customer Value and Switching Costs, Effects of Switching Costs on Industry Equilibrium
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