3 episodes
Acoustic Nerve Cinemedical
-
- Science
Podcast by Cinemedical
-
Acoustic Nerve Ep. 2: Fire with Fire, Part 3
What makes an effective public health campaign? In Episode 2 of "Acoustic Nerve," we discuss how trust, or a lack thereof, can really impact our health messages.
Featuring Urvashi Guha, Senior Vice President at DDB Mudra, one of the largest advertising & marketing agencies in India. Also featuring Kate Long, PhD student at Boston University School of Public Health.
Read the full article here: http://j.mp/fire_with_fire -
Acoustic Nerve Ep. 2: Fire with Fire, Part 2
What makes an effective public health campaign? In Episode 2 of "Acoustic Nerve," we break down one of the most successful public health campaigns in US history: the "truth" campaign, which targeted teen smoking.
Read the full article here: http://j.mp/fire_with_fire -
Acoustic Nerve Ep. 2: Fire with Fire, Part 1
What makes an effective public health campaign? In Episode 2 of "Acoustic Nerve," we take a look at why our health warnings aren't working, and what we can do about it.
Featuring Kate Long, PhD student at Boston University School of Public Health.
Read the full article here: http://j.mp/fire_with_fire