How To Personalize Your Shopify Webshop With Woolman Value From AI- Expert Talks

In this episode, we had a conversation with Nihad Memić, Managing Director Benelux at Woolman. 
Our CEO Koen Verstrepen and Nihad deep dive into personalization and Shopify, digging into other topics like:
 
> User experience versus conversion. What’s more important: Customer Acquisition Cost or their Life Time Value?
> How personalized websites feel for the consumer
> Trusting AI: What part of the data is relevant right now. 
> How Netflix had a moment of failure with personalization