Influencer’s influence James

Ben Welch the senior brand marketing manager for SPORTBible drops in and offers an illuminating insight into life with one of the biggest publications in the sporting world.  He navigates us through his journey, through local news papers, Four Four Two, working with global brands like Adidas while working alongside the likes of  Messi. We also touch on the future of Youtube football, social platforms to look out for, the women's game, racism and lots more!!

Joe Foster Junior founder of Reebok , inherited his love and understanding for the running shoes industry from his grandfather of the same name. But fast forward through 2 World Wars and see there was not only a geographical pilgrimage, but also a creative and innovative one, allowing him an his brother Jeff to build an internationally recognised brand. Reebok is now not only synonymous within the sporting landscape but has also gained cultural icon status in the late 80s and early 90s, elevating it to the a must have fashion item amongst movie stars and even royalty!  Joe is an absolute gent, who's not only well travelled, but also (not surprisingly) very well versed in all things entrepreneurship, and as I speak on his thoughts on overcoming adversity and even thriving from it, he drops gems on how the reebok name was decided upon, how to define a brand and what business he would start in 2020!  Enjoy and Share...

Dan Sandison arrives in the studio wearing the greatest scouse accent since Kenny Dalghlish,  and gives me  the insight and story behind the Magazine, Football  Club and creative agency that makes up Mundial.  They've become the voice  reminding you why you love football, feeding you a plethora of nostalgic moments, kits, players and brands to transport you back into that turnstile, that stadium and that year which showed you just how beautiful the is 
Sporting Club Mundial is a football team focusing on community and making people fall in love with football again, it aims to be the representation of what makes football so special, within the iconic grassroots football backdrop of Hackney Marshes. 
Along with the football club, their agency has worked with a variety of brands around the world to produce creative work across film, print, audio, social, and events. Spotify, Ladbrokes, Adidas and Nike among the list of clients they've curated compelling content and engagement pieces for. 
Really Fascinating listen for anyone working with sports brands, grassroots football, and  media all topical and booming industries. 

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Ned Ozkasim, aka the man thats worked with every brand under the sun, explains his most recently role at Pro-Direct Football and LDN and meeting the likes of Ronaldo, Kobe Bryant and even Pele- This episode speaks for itself, ironically. 

Stephen Moon- CEO, Preston North End/ Manchester United Supporter and all-round Legend, shares his worldly insights in a laid back and charismatic fashion. If being the head honcho of global sports nutrition brands Science In Sport and PhD isn't enough, he's also a keen cyclist, blogger and record label owner with bundles of wisdom for both the sport and business sectors. Truckloads of value here, as we talk music, social media, influencers, managing teams and taking your business to new levels. This is one I had to pinch myself that I could make happen. So sit back, grab a protein shake and drink it all in (the podcast that is) 

Corey Pellatt- Editor In Chief of VERSUS, the platform that's championing all that's great about the modern day football culture and giving us a glimpse into what the future of the game will look like. Corey speaks with wisdom far beyond his years,   offering insight on how music, fashion, football and access  are cohabiting, moving the culture forward. He shares some worthwhile anecdotes from his time meeting some of worlds biggest names and offers an incredible commentary on the current state of affairs of the beautiful game.  This is  a worthwhile listen for anyone already working in football, aspiring to or simply looking to understand how best to collaborate authentically and effectively within everything it currently represents! 
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