149 episodes

Part work, Part party. WorkParty is a movement for a new generation of women like yourself, women who are redefining the meaning of work on their own terms. Welcome to WorkParty the podcast. Where creative and entrepreneurial women celebrate each other’s successes. WorkParty is the vision of Jaclyn Johnson, the powerhouse founder and CEO behind Create & Cultivate, the fastest growing online platform and conference for millennial women in business. In WorkParty the book, Jaclyn spills on how she found the determination to flip her rock bottom moment into hard work and success —and how you can, too. By age 32 she had sold a company, launched a new one, bought her first home, found the love of her life and had a million ups and downs in between. WorkParty the podcast is all the lessons she learned and the advice she wishes she had gotten along the way. You’ll hear from female founders, CEOs, entrepreneurs, creatives and so many other badass boss ladies. And what do you get from listening? We’re keeping it 100, giving you that career real-talk, and no BS advice.

To check out the WorkParty blog and learn more about the WorkParty book and tour visit WorkParty.com. You can also follow along for daily updates and exclusive content on Instagram at @WorkParty.

WorkParty Dear Media

    • Business

Part work, Part party. WorkParty is a movement for a new generation of women like yourself, women who are redefining the meaning of work on their own terms. Welcome to WorkParty the podcast. Where creative and entrepreneurial women celebrate each other’s successes. WorkParty is the vision of Jaclyn Johnson, the powerhouse founder and CEO behind Create & Cultivate, the fastest growing online platform and conference for millennial women in business. In WorkParty the book, Jaclyn spills on how she found the determination to flip her rock bottom moment into hard work and success —and how you can, too. By age 32 she had sold a company, launched a new one, bought her first home, found the love of her life and had a million ups and downs in between. WorkParty the podcast is all the lessons she learned and the advice she wishes she had gotten along the way. You’ll hear from female founders, CEOs, entrepreneurs, creatives and so many other badass boss ladies. And what do you get from listening? We’re keeping it 100, giving you that career real-talk, and no BS advice.

To check out the WorkParty blog and learn more about the WorkParty book and tour visit WorkParty.com. You can also follow along for daily updates and exclusive content on Instagram at @WorkParty.

    Community to Customers: How Fitness Entrepreneur Megan Roup Used Social Media to Turn The Sculpt Society Into a Hit

    Community to Customers: How Fitness Entrepreneur Megan Roup Used Social Media to Turn The Sculpt Society Into a Hit

    Converting a community of Instagram followers into customers isn’t easy. You have to be authentic, consistent, and have a strong value proposition for a quality product. But if anyone’s found the formula for success, it’s Megan Roup. Since launching her fitness company The Sculpt Society in 2017, she’s garnered over 260,000 followers on Instagram and attracted the attention of celebs like Shay Mitchell, Sofia Richie, and Elsa Hosk. But she’s not just growing her following, she’s growing her business. Last year, the entrepreneur grew her company by over 700% (!), successfully cultivating an engaged community on social media that’s as willing to download her app as they are to like a post. I can’t wait to chat with Megan about how she’s leveraged social media to grow her brand and business, including the specific strategies she’s used to convert Instagram followers into customers. Without further ado, let’s get into it. Welcome to WorkParty, Megan!


    To join the WorkParty click HERE
    To connect with Megan Roup click HERE
    To connect with Jaclyn Johnson click HERE
    To learn more about The Sculpt Society click HERE
    To follow along with Create & Cultivate click HERE
    To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)


    This episode is brought to you by:
    Native • Go to Native.com and use code PARTY to get 20% off your first purchase at checkout!
    printfresh • Head to printfresh.com and use code PARTY for 15% off your first order.
    Produced by Dear Media

    • 26 min
    Social Impact: How Kelly Breakstone Roth Is Building a For-Profit Business That Pays It Forward

    Social Impact: How Kelly Breakstone Roth Is Building a For-Profit Business That Pays It Forward

    When people think of social impact, they think of nonprofits. But you can be a for-profit business that pays it forward. Just ask Kelly Breakstone Roth. As the Co-Founder of The Nopo, she’s building a business that delivers handmade wares from around the world to your door—and supports artisans in the process. I’m so excited to chat with Kelly about how she launched a global e-commerce business in the midst of a pandemic that stressed supply chains around the world (!). We’re going to dive into how she identifies the artisans she works with, what it really takes to set and maintain ethical, fair-trade standards, and why a for-profit business model was right for The Nopo. So, let’s get into it. Welcome to WorkParty, Kelly!


    To join the WorkParty click HERE
    To connect with Kelly Breakstone Roth click HERE
    To connect with Jaclyn Johnson click HERE
    To learn more about The Nopo click HERE
    To follow along with Create & Cultivate click HERE
    To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)


    This episode is brought to you by:
    Keurig • Keurig K-Supreme Plus SMART Brewer is available at Keurig.com and all major retailers. 
    printfresh • Head to printfresh.com and use code PARTY for 15% off your first order.
    Olive&June- Visit OliveandJune.com/WorkParty and use code workparty for 20% off your first Mani System!
    Produced by Dear Media

    • 32 min
    From Memes to a Community of Millions: How to Build a Social-First Content Brand With Sami Sage, Chief Creative Officer of Betches Media

    From Memes to a Community of Millions: How to Build a Social-First Content Brand With Sami Sage, Chief Creative Officer of Betches Media

    On today's episode we are joined by Betches Co-Founder and Chief Creative Officer, Sami Sage. It's not always easy for content creators to stay relevant, but Sami Sage knows how to beat the odds. As audiences become more unpredictable and trends shift, she's been churning out relevant, ever-evolving content for over a decade—and shows no signs of slowing down anytime soon. In fact, she’s just getting started. She’s expanding Betches famously irreverent content into new categories and onto new platforms—and bringing it to new audiences in the process. Needless to say, I’m so excited to chat with Sami about how she’s leveraged memes to cultivate a community of 43 million people (!), tapped into a new Gen-Z audience, and so much more.
    To join the WorkParty click HERE
    To connect with Sami Sage click HERE
    To connect with Jaclyn Johnson click HERE
    To learn more about Betches Media click HERE
    To follow along with Create & Cultivate click HERE
    To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)
    This episode is brought to you by:
    Arrae • Go to Arrae.com and enter code WORKPARTY at checkout for 10% off of a one-time purchase, OR 25% off your first month’s subscription.
    FightCamp • Now is the best time to get your FightCamp on! Take advantage of their holiday deal going on now. Go to JoinFightCamp.com/WORK.
    Napjitsu • For a limited time, you can receive 30% off your first purchase when you go to Napjitsu.com/PARTY. 
    Target Accelerators • Are you an entrepreneur with a growing business? Are you ready to level up your career? Head to www.targetaccelerators.com to learn more and apply!
    Produced by Dear Media

    • 43 min
    Christian Siriano on How to Handle Rejection, Advocating for Change, and Championing Inclusivity in the Fashion Industry

    Christian Siriano on How to Handle Rejection, Advocating for Change, and Championing Inclusivity in the Fashion Industry

    Christian Siriano needs no introduction. Since winning Project Runway and launching his namesake collection in 2008, he has firmly established himself as a cultural icon over the course of his impressive career. Let’s take a look at some of his milestones, shall we? He's been named one of the 100 most influential people in the world by TIME Magazine. His designs have been worn by the likes of Dr. Jill Biden, Michelle Obama, Ariana Grande, Tiffany Haddish, Billy Porter, and Helen Hunt, to name just a few. But, above all, he’s an advocate for change and pushing the fashion industry forward as a dedicated champion to inclusivity, both on the runway and red carpet. Needless to say, I can’t wait to dive into the amazing career of this incredible designer—and talk about building his veritable fashion empire, stepping into his new role as a mentor on Project Runway, and launching his newest venture, Siriano Interiors. So without further ado—Welcome, Christian! • Join the party on social @workparty and stay in the know at workparty.com.
    Go to Oralessentials.com and use code "party" to save 15% off your first order.
    Produced by Dear Media

    • 38 min
    From Social Media to Saks: How to Leverage Instagram to Build a Successful Business With Karen Perez, Founder and CEO of Second Wind

    From Social Media to Saks: How to Leverage Instagram to Build a Successful Business With Karen Perez, Founder and CEO of Second Wind

    There’s no doubt about it, social media is changing the way small businesses are built. With a community of potential customers at your fingertips, entrepreneurs are able to test out their business ideas on social media before they take the plunge and start raising capital. Which is something today’s WorkParty guest, Karen Perez, knows a thing or two about. When the fashion stylist of 15 years was tasked with finding chic masks for her clients and couldn’t find any, she decided to make her own. But before launching her business, Second Wind, she announced a pre-sale on Instagram, anticipating 100 orders. She received 10,000 (!). And it’s safe to say her social media-first approach has paid off. Fast-forward a year since that first IG post and her designs are available to shop at Saks Fifth Avenue and have been spotted on high-profile women by the likes of Jennifer Lopez and Alexandria Ocasio-Cortez (no big deal). Needless to say, I can’t wait to talk to Karen all about how she leveraged Instagram to build a successful business, raised capital through crowdfunding, and landed her products at a major retailer. So, let’s get into it—Welcome to WorkParty, Karen! • Join the party on social @workparty and stay in the know at workparty.com.
    Visit Arrae.com and use code 'workparty' at checkout for 10% off of one time purchases and 25% off firs month on subscription.
    Produced by Dear Media

    • 19 min
    Comfort in Community: How to Combat Imposter Syndrome with Darci Rosenblum and Regina Trillo, Alumnae of the Target Accelerators Program

    Comfort in Community: How to Combat Imposter Syndrome with Darci Rosenblum and Regina Trillo, Alumnae of the Target Accelerators Program

    One of the biggest obstacles that stand in the way of modern-day women is imposter syndrome — the idea that you aren't qualified or "good enough" for your job, interests, accomplishments, etcetera.  If you’ve ever had a thought along the lines of “I’m a fraud” or asked yourself “What am I doing here?” you’re not alone.“ A 2019 review of 62 studies on imposter syndrome suggested anywhere from 9 to 82 percent of people have reported a similar sentiment. Target Accelerators, the premier retail accelerator for startups, recognizes the significance of courage, confidence, and community to champion a big idea. A strong network and community is essential when combating imposter syndrome, which is why Target Accelerators connects like-minded entrepreneurs in their programs.  Our guests today shared such an experience and are here to tell us all about it. Before I introduce them, we’re excited to share that Target Accelerators currently has applications open for two of their programs. Check out www.targetaccelerators.com to learn more and to apply by November 14th! As an alumna of the Target Forward Founders cohort, Regina Trillo launched Nemi, a Chicago-based company that makes delicious and nutritious snacks from nopales in Mexican-inspired flavors. An alumna of the Target Takeoff Beauty cohort, Darci Rosenblum co-founded Stryke Club, a skincare company for men on a mission to help guys feel confident through simple and effective grooming products. These two founders know a thing or two about gaining and sustaining the confidence to disrupt a completely new industry, and I’m so excited to hear how they did it. Thank you for joining the party Regina and Darci!
    Produced by Dear Media

    • 24 min

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