42 min
GEMA TALKS with Brett O'Brien (C '95), SVP and CMO, Frito Lay North America GEMA TALKS with Rich Battista
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In this episode of GEMA TALKS, we speak with accomplished, veteran consumer marketer Brett O'Brien (C '95). Brett is Senior Vice President and Chief Marketing Officer of Frito Lay North America, a subsidiary of PepsiCo. Brent has served in various roles and across various brands at PepsiCo for over 20 years, including a number of years overseeing the Gatorade brand. In our discussion, he speaks to his experience at Georgetown University and how he broke into the sports marketing world right o...
In this episode of GEMA TALKS, we speak with accomplished, veteran consumer marketer Brett O'Brien (C '95). Brett is Senior Vice President and Chief Marketing Officer of Frito Lay North America, a subsidiary of PepsiCo. Brent has served in various roles and across various brands at PepsiCo for over 20 years, including a number of years overseeing the Gatorade brand. In our discussion, he speaks to his experience at Georgetown University and how he broke into the sports marketing world right o...
42 min