Selling as a Construction Leader Construction Leader Podcast

Whether you call it "selling," "leading," "influencing," or "getting things done through others," construction leaders are doing it all day -- every day.In this episode of Construction Leader Podcast, you'll learn three specific techniques to ensure you're getting the results you want as a construction leader.Learn what it means to focus on benefits -- not just featuresUse specific language to get others to focus on their benefitsTurn the conversation to "You" language, as opposed to "I" lang...