28 episodes

A podcast laser focused on helping brand owners their their streetwear side hustle into a full-time job.
Marketing consultant, Elijah Delporte, has weekly discussions with streetwear professionals about how to build a platform, grow an audience, and increase profitability so you can quit your 9-5 and go Streetwear 365.
Join Elijah's daily email:
Subscribe to receive Elijah's Daily Email, an email newsletter laser focused on help streetwear professionals turn their Instagram followers into paying customers, on their own.

Street Cred - Helping Brand Owners Quit Their 9-5 Elijah Delporte

    • Business

A podcast laser focused on helping brand owners their their streetwear side hustle into a full-time job.
Marketing consultant, Elijah Delporte, has weekly discussions with streetwear professionals about how to build a platform, grow an audience, and increase profitability so you can quit your 9-5 and go Streetwear 365.
Join Elijah's daily email:
Subscribe to receive Elijah's Daily Email, an email newsletter laser focused on help streetwear professionals turn their Instagram followers into paying customers, on their own.

    How to Differentiate Your Brand in a Saturated Fashion Market | Street Cred w/ fashion adviser, Caspar Tremlett

    How to Differentiate Your Brand in a Saturated Fashion Market | Street Cred w/ fashion adviser, Caspar Tremlett

    Major Talking Points:
    Before Clothing Drop 1: The importance of writing down where you want to be before you even start (or along the journey if you haven't already).Market Research: How to go about conducting market research of other clothing brands in your spaceIdea Generation And Capture: How to generate ideas then capture them effectively so you can use them for inspiration at a later date.Differentiating Yourself: How to differentiate your brand in a saturated fashion market.Foundational Expectations:
    Join the daily email laser focused on helping streetwear brand owners turn their side hustle into a full time job.
    If you have a question, want to drop me an encouragement, or are interested in working together, send me an email: lij@elijahdelporte.com

    • 1 hr 12 min
    Here's Why You Shouldn't Pre-Order | Street Cred w/ MOB Melbourne - Leo Wannasit

    Here's Why You Shouldn't Pre-Order | Street Cred w/ MOB Melbourne - Leo Wannasit

    On this episode of Street Cred, I speak with Leo Wannasit, the designer behind MOB Melbourne about why you shouldn't do pre-orders for your next clothing drop.
    Uni vs YouTube: Is it still necessary to go to university to study fashion or design, or can one learn it all from YouTube?
    The Soft Entry: How to test the market and go beyond your product when entering the world of fashion
    Stop Pre-Ordering: A business case for ordering your garments upfront.
    Join the daily email laser focused on helping streetwear brand owners turn their side hustle into a full time job.
    If you have a question, want to drop me an encouragement, or are interested in working together, send me an email: lij@elijahdelporte.com

    • 1 hr 3 min
    How Jaslar Pearl Got Their Latest Campaign In Front of 140k Eyes | Street Cred w/ Jaslar Pearl

    How Jaslar Pearl Got Their Latest Campaign In Front of 140k Eyes | Street Cred w/ Jaslar Pearl

    Major talking points:
    Brand before product: The importance of crafting a brand and how you can use it to inspire clothing collections.The art of story selling: How to create stories to go viral and, ultimately, sell more garments on your next clothing drop.Content Strategy: How to use content pillars to streamline the content creation process, cutting the time in half.Join the daily email laser focused on helping streetwear professionals like yourself turn their social media followers into loyal customers.
    If you have a question, want to drop me an encouragement, or are interested in working together, send me an email: lij@elijahdelporte.com

    • 1 hr 9 min
    How to Cultivate an Audience That Comes Back Every Time | Street Cred w/ Elijah Delporte

    How to Cultivate an Audience That Comes Back Every Time | Street Cred w/ Elijah Delporte

    Major talking points:
    The Golden Content Ratio: How much should you post about your product?What to Post Instead: When you aren't posting about your clothing product, what do you talk about?Building a Brand: How to sell the brand before the product and, ultimately, cultivate customer loyalty.Improving Important Metrics: How to increase your chances of virality and improve engagements.
    Join the daily email laser focused on helping streetwear professionals like yourself turn their social media followers into loyal customers.
    If you have a question, want to drop me an encouragement, or are interested in working together, send me an email: lij@elijahdelporte.com

    • 26 min
    Consistency is the Key to Customer Loyalty | Street Cred w/ Elijah Delporte

    Consistency is the Key to Customer Loyalty | Street Cred w/ Elijah Delporte

    Major talking points:
    How to be more consistent with content creationHow to find a balance between quality and quantity when creating contentHow to create content that builds a community of superfansHow to overcome perfectionism when creating contentHow to make a content creation schedule and stick to it
    Join the daily email laser focused on helping streetwear professionals like yourself turn their social media followers into loyal customers.
    If you have a question, want to drop me an encouragement, or are interested in working together, send me an email: lij@elijahdelporte.com

    • 31 min
    Hello World - Who is Elijah and What Does He Do?

    Hello World - Who is Elijah and What Does He Do?

    In this episode of Street Cred, Elijah introduces the podcast, the topics that are covered on the show, and a little about how he helps streetwear brands turn their audience into a community.
    Join the daily email laser focused on help streetwear professionals like you turn your audience into a community all on your own.
    If you have a question, want to drop me an encouragement, or are interested in working together, send me an email: lij@elijahdelporte.com

    • 51 min

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