91 episodes

The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.

Heads In Beds Show Conrad O'Connell

    • Economía y empresa

The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.

    Things We Love From The Biggest Brands In Vacation Rentals

    Things We Love From The Biggest Brands In Vacation Rentals

    In this episode Conrad and Paul turn the tables on the large brands that they often love to take shots at.
    What are the BEST parts of Airbnb, Vrbo and Vacasa? 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101Vacasa PM landing page
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 34 min
    Is "Channel Management" The Same Thing As Marketing Your Vacation Rental Biz?

    Is "Channel Management" The Same Thing As Marketing Your Vacation Rental Biz?

    In this episode Conrad and Paul discuss the Guesty purchase of Rentals United along with the conceptual approach of using channel managers as a way to get more bookings. Then they ask a question - is this marketing or something else? 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101Guesty acquires Rentals United, expanding market leadership
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 29 min
    Keyword Research TIPS To Maximize The Search Traffic To Your Vacation Rental Website

    Keyword Research TIPS To Maximize The Search Traffic To Your Vacation Rental Website

    In this episode Conrad and Paul break down ALL of the approaches to keyword research that help to define the right topics for any vacation rental business to attract both homeowners and guests. 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101Expedia Group Report
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 29 min
    The Vacation Rental 'Booking Window' Is Changing According To This Billion Dollar Company

    The Vacation Rental 'Booking Window' Is Changing According To This Billion Dollar Company

    In this episode Conrad and Paul review how the "window" for bookings is compressing over time according to data from Expedia.
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101Expedia Group Report
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 32 min
    How Much Should You Pay Attention To Your Vacation Rental Competition?

    How Much Should You Pay Attention To Your Vacation Rental Competition?

    In this episode Conrad and Paul talk about how much (or how little) you actually should be paying attention to your competition... including what techniques you can use to 'spy' into their overall marketing. 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 32 min
    Scaling Your Vacation Rental Business Beyond $1m In Bookings With 'Middleweight' Marketing

    Scaling Your Vacation Rental Business Beyond $1m In Bookings With 'Middleweight' Marketing

    In this episode Conrad and Paul talk about the scaling of your vacation rental business past $1m in gross bookings with frameworks from 'Mastering Vacation Rental Marketing' - in the middleweight section. 
    Enjoy!
    ⭐️ Links & Show Notes
    Paul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing
    🔗 Connect With BuildUp Bookings
    WebsiteFacebook PageInstagramTwitter🚀 About BuildUp Bookings
    BuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.

    • 46 min

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