NewEcom.AI -AI Powered E-Commerce

NewEcom.AI
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Get ready to dive into the world of Generative AI and its revolutionary impact on ecommerce. We discuss the future of AI-Powered Ecommerce and how it will shape the way we shop online and what will be the positive impacts and challenges for the retailers.

Episodios

  1. NewEcom AI Takes on Amazon Rufus: The Future of AI Shopping

    27/03/2025

    NewEcom AI Takes on Amazon Rufus: The Future of AI Shopping

    This podcast episode dives into a head-to-head comparison between two AI shopping assistants: NewEcom AI (represented by Havana's sole stylist and tested on Yona Paris's website) and Amazon Rufus. The discussion centers on how effectively each AI understands user intent and provides relevant recommendations in different shopping scenarios. You'll hear how NewEcom AI, powered by its "intentional data model," demonstrated a strong ability to align with complex purchase intentions and shopping motivations, particularly in understanding fashion needs for a spring break trip to Miami and providing personalized skincare routines. The podcast highlights how NewEcom AI enriches product catalogs with data like use cases, customer benefits, and visual information to provide precise and informative recommendations, adapting to shifts in customer intent. In contrast, the episode explores how Amazon Rufus, relying on transaction history and purchase patterns, sometimes missed the mark on understanding specific style needs and initially offered less targeted recommendations. The comparison reveals the differences in their ability to guide customers through the purchase journey and offer personalized solutions. Ultimately, this podcast offers insights into the capabilities and limitations of current AI shopping assistants, suggesting how advancements like NewEcom AI's approach could shape the future of online shopping by creating more intuitive and personalized experiences.

    10 min
  2. The Challenges Holding Back AI Powered Conversational Commerce

    12/11/2024

    The Challenges Holding Back AI Powered Conversational Commerce

    In this episode we explore the challenges facing the adoption of AI-powered conversational commerce, also known as chatbots and virtual assistants. While these technologies offer convenience for online shopping, we highlight key obstacles on both the consumer and business sides, including concerns about data privacy and security, the lack of human touch and empathy, limited problem-solving capabilities, language and cultural barriers, and trust in AI recommendations. It then provides insights from leading experts in the fields of data privacy, AI ethics, natural language processing, and accessibility, who are working to address these challenges. The podcast ultimately envisions a future where conversational AI becomes a trusted and helpful tool for everyone.

    16 min
  3. How AI is already changing how we buy things online and what's coming next.

    29/10/2024

    How AI is already changing how we buy things online and what's coming next.

    In our latest episode, we explore a massive shift in e-commerce that feels straight out of sci-fi: **AI-driven shopping**! AI tools like SearchGPT, Perplexity, Google Gemini, and Amazon Rufus are reshaping the shopping experience, moving us away from tedious browsing and toward seamless, conversational shopping. Imagine imply telling AI what you need—like asking a friend—and getting instant, curated results. This evolution demands more from retailers, too. Forget traditional SEO; now, it's all about **intent-driven content and Generative Engine Optimization (GEO)** to connect AI with customer needs. From personalized recommendations to instant reordering, AI is revolutionizing not just search, but the entire journey—from product discovery to post-purchase support. Tune in to learn how AI is changing the game, offering insights for businesses of all sizes to thrive in this rapidly evolving landscape

    10 min
  4. How Generative AI is changing online shopping, both for businesses and for us, the shoppers.

    28/10/2024

    How Generative AI is changing online shopping, both for businesses and for us, the shoppers.

    Get ready to dive into the world of Generative AI and its revolutionary impact on ecommerce in our latest podcast episode! We'll be exploring how this cutting-edge technology is transforming the online shopping experience, empowering businesses to: ● Listen to their customers like never before: By leveraging natural language processing (NLP), ecommerce platforms can truly understand customer needs, going beyond basic keywords to capture context, intent, and even emotional drivers. ● Serve their customers with hyper-personalized experiences: AI-powered recommendation engines can analyze vast amounts of data to deliver tailored product suggestions, bundles, and offers that cater to individual preferences, leading to higher average order values and increased customer satisfaction. ● Reassure their customers and build confidence: Generative AI can provide detailed, real-time responses to customer queries, addressing concerns and proactively offering information that instills trust and encourages conversions. Join us as we discuss how ShopSmart, an AI-powered solution from ⁠NewEcom.AI⁠, is at the forefront of this ecommerce revolution, enabling businesses to create a truly customer-centric and personalized online shopping experience. Tune in to learn how Generative AI is unlocking unparalleled revenue success in the digital age!

    7 min
  • 4 episodios

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Get ready to dive into the world of Generative AI and its revolutionary impact on ecommerce. We discuss the future of AI-Powered Ecommerce and how it will shape the way we shop online and what will be the positive impacts and challenges for the retailers.

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