Sales & Cigars Walter Crosby

Welcome to another exciting episode of "Sales and Cigars" with your host, Walter Crosby from Helix Sales Development. In this episode, Walter sits down with his good friend and marketing expert, Matt Anderson. They dive deep into the world of marketing, especially for companies and entrepreneurs who have built successful businesses and are looking to scale.
Episode Highlights:
The importance of aligning your marketing message with your business goals.
How to adapt your marketing strategies for EOS organizations.
The secret project that Walter and Matt have been working on to help you scale your revenue quickly and effectively.
Practical tips for founders to get their marketing message out of their heads and into actionable strategies for their sales teams.
Grab a cigar, mix your favorite cocktail, and get ready for an episode filled with valuable insights and actionable advice.
Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make": https://helixsalesdevelopment.com/scale-your-sales/ 
Tired Of Watching Your Team Misfire When It Comes To Sales Hires? Unleash The Little Known Secrets To Sales Hiring Success For Just $97!
You can sign up for the next Sales Hiring Secrets here: https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite
Connect with Walter Crosby:
Email: walter@helixsalesdevelopment.com
LinkedIn: https://www.linkedin.com/in/walterlcrosby/
Website: https://helixsalesdevelopment.com/
Calendly: https://calendly.com/walter-helix/15-minute-virtual-cup-of-coffee 
Connect with Matt Anderson:
Email: matt.d.anderson@gmail.com
LinkedIn: https://www.linkedin.com/in/matthew-anderson-61821220/
Website: https://www.zegg.io/
 
Subscribe for more episodes and updates!
#SalesAndCigars #MarketingStrategy #BusinessGrowth #EOSMarketing #SalesTips
 

 
Interested in boosting your sales management with proven methods? Walter Crosby chats with Greg Giniel, an expert EOS implementer, on "Sales & Cigars" about the transformative power of the Entrepreneurial Operating System (EOS).
 
Greg explains how EOS tools help sales leaders make smarter decisions, drive accountability, and cultivate growth. Tune in for insights on enhancing your strategic execution!
 
Go grab a cigar, a cocktail and strap in for another impactful episode of Sales and Cigars.
 
Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make": 
https://helixsalesdevelopment.com/scale-your-sales/ 
 
Tired Of Watching Your Team Misfire When It Comes To Sales Hires? Unleash The Little Known Secrets To Sales Hiring Success For Just $97!
 
You can sign up for the next Sales Hiring Secrets here:
https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite 
 
Connect with Walter:
 
Walter Crosby:
Email: walter@helixsalesdevelopment.com 
LinkedIn: https://www.linkedin.com/in/walterlcrosby/ 
Website: http://www.helixsalesdevelopment.com/ 
Calendly: https://calendly.com/walter-helix/15-minute-virtual-cup-of-coffee 
 
Connect with Greg:
 
Greg Giniel:
LinkedIn: https://www.linkedin.com/in/greg-giniel/ 
Website: http://www.directedascent.com/ 
Website: https://www.eosworldwide.com/greg-giniel 
 

Ever thought about starting your own podcast but don't know where to begin? 
 
In this episode, we discussed with Cameron Stack, an expert in podcast production, the essentials of launching a successful podcast.
 
Learn the importance of niche focus and discover strategies to grow a dedicated audience. Tune in for practical tips on navigating the podcasting world!
 
Go grab a cigar, a cocktail and strap in for another impactful episode of Sales and Cigars.
 
Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make": 
https://helixsalesdevelopment.com/scale-your-sales/ 
 
Tired Of Watching Your Team Misfire When It Comes To Sales Hires? Unleash The Little Known Secrets To Sales Hiring Success For Just $97!
 
You can sign up for the next Sales Hiring Secrets here:
https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite 
 
Connect with Walter:
 
Walter Crosby:
Email: walter@helixsalesdevelopment.com 
LinkedIn: https://www.linkedin.com/in/walterlcrosby/ 
Website: http://www.helixsalesdevelopment.com/ 
Calendly: https://calendly.com/walter-helix/15-minute-virtual-cup-of-coffee 
 
Connect with Cameron:
 
Cameron Stack
LinkedIn: https://www.linkedin.com/in/cameron-stack/  
Company’s Website: http://www.podcastsins.com/ 
 
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Ever wonder how top performers achieve professional excellence? Competition is fierce, and Nick Hutchison’s journey from high school athlete to sales and business expert shows how it's done.
Join Walter Crosby as he sits down with Nick to discuss practical strategies for success. Nick shares stories from his interviews with industry leaders like Russell Brunson and Michael Gerber, offering valuable insights you can use.
Go grab a cigar, a cocktail and strap in for another impactful episode of Sales and Cigars.
 
Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make": 
https://helixsalesdevelopment.com/scale-your-sales/ 
 
Tired Of Watching Your Team Misfire When It Comes To Sales Hires? Unleash The Little Known Secrets To Sales Hiring Success For Just $97!
 
You can sign up for the next Sales Hiring Secrets here:
https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite 
 
Connect with Walter:
 
Walter Crosby:
Email: walter@helixsalesdevelopment.com 
LinkedIn: https://www.linkedin.com/in/walterlcrosby/ 
Website: http://www.helixsalesdevelopment.com/ 
Calendly: https://calendly.com/walter-helix/15-minute-virtual-cup-of-coffee 
 
Connect with Nick:
 
Nick Hutchison
LinkedIn: https://www.linkedin.com/in/bookthinkers/ 
Company’s Website: http://www.bookthinkers.com/ 
Instagram: http://www.instagram.com/bookthinkers 
Personal Website: http://www.nickhutch.com/ 
 

How do you view your competition? Some companies believe they don't have competition. Wrong! Everyone has competition it's the status quo. How you talk about your competitors changes how you win the minds of your prospects.
 
With the speed of the internet and social media, your advantage can be gained or lost in a moment! Matt Anderson is a regular contributor because he delivers value. This episode is no different.
 
Go grab a cocktail, a cigar, and strap in for an impactful episode of Sales and Cigars.
 
Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make":  https://helixsalesdevelopment.com/scale-your-sales/
 
Tired Of Watching Your Team Misfire When It Comes To Sales Hires? Unleash The Little Known Secrets To Sales Hiring Success For Just $97!
You can sign up for the next Sales Hiring Secrets here:
https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite
 
Connect with Walter Crosby:
E-mail: walter@helixsalesdevelopment.com
LinkedIn: https://www.linkedin.com/in/walterlcrosby/
Website: https://helixsalesdevelopment.com/ 
Calendly: https://calendly.com/walter-helix/15-minute-virtual-cup-of-coffee
 
Connect with Matt Anderson:
E-mail: matt@zegg.io
LinkedIn: www.linkedin.com/in/matthew-anderson-61821220/
Website: zegg.io

Do you ever feel weighed down with all the baggage and trash you carry around?
Terry Bean and discuss how we all should check in with ourselves from time to time and face the issues that are lingering.  We discuss having uncomfortable conversations, and accountability, and Terry provides a free resource for helping with these check-ins!
Go grab a cocktail, a cigar and strap in for an insightful episode of Sales and Cigars.
 
Sign Up for the free resources from Terry Bean here:
https://trybean.com/findingharmonyworkbook
 
Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make":  https://helixsalesdevelopment.com/scale-your-sales/
 
Tired Of Watching Your Team Misfire When It Comes To Sales Hires? Unleash The Little Known Secrets To Sales Hiring Success For Just $97!
You can sign up for the next Sales Hiring Secrets here:
https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite
 
Connect with Walter Crosby:
E-mail: walter@helixsalesdevelopment.com
LinkedIn: https://www.linkedin.com/in/walterlcrosby/
Website: https://helixsalesdevelopment.com/ 
Calendly: https://calendly.com/walter-helix/15-minute-virtual-cup-of-coffee
Connect with Terry Bean: 
E-mail: bean@trybean.com
LinkedIn: https://www.linkedin.com/in/terrybean
Website: https://trybean.com/