155 episodios

As we hear The Startup Story of some of the most successful companies in the world our focus is singular…
To give you the belief and courage to Start Your Story.
Every successful startup began with a single decision. It’s not about the dream, it’s not about the vision, it’s about having the courage to take that very first step -- to start.
How did UBER grow to $50 billion? How did Spanx become massively successful without one dime of venture capital? The stories are out there. But The Startup Story goes even deeper. What exactly did they do to go from idea to launch? What was that first step and how did they decide to take it?
Each week, hear from the courageous founders behind some of the most successful brands in the world as they share their Startup Story. We’ll unpack the early beginnings, and uncover those first steps that ultimately led them to where they are today.
Whether you’re an entrepreneur who’s in the thick of it and not making much progress, or feeling stuck in the fear of failure, not sure if you have what it takes, this podcast was created for you.

The Startup Story James McKinney

    • Economía y empresa
    • 5.0 • 1 calificación

As we hear The Startup Story of some of the most successful companies in the world our focus is singular…
To give you the belief and courage to Start Your Story.
Every successful startup began with a single decision. It’s not about the dream, it’s not about the vision, it’s about having the courage to take that very first step -- to start.
How did UBER grow to $50 billion? How did Spanx become massively successful without one dime of venture capital? The stories are out there. But The Startup Story goes even deeper. What exactly did they do to go from idea to launch? What was that first step and how did they decide to take it?
Each week, hear from the courageous founders behind some of the most successful brands in the world as they share their Startup Story. We’ll unpack the early beginnings, and uncover those first steps that ultimately led them to where they are today.
Whether you’re an entrepreneur who’s in the thick of it and not making much progress, or feeling stuck in the fear of failure, not sure if you have what it takes, this podcast was created for you.

    Matt Meeker, co-founder of BARK (replay)

    Matt Meeker, co-founder of BARK (replay)

    About this episode

    My guest this week is Matt Meeker, Co-founder of Bark, and while the Bark’s name itself might not cause your ears to perk up in excitement for what's to come in this episode.


    Bark’s various product lines are household names. Their flagship product being BarkBox, with over 1.7 million active BarkBox subscribers, BarkBox is the Premier subscription dog toy and treat service. In addition to BarkBox, Bark has various product lines that can be found in over 23,000 retail outlets. Matts entire episode is chock full of value because his journey and his experiences are so extensive.


    To start with Matt was one of the digital advertising pioneers, and we discuss what digital advertising was like long before the days of Facebook ads. Matt was also a Co-founder of Meetup, which eventually sold the WeWork for $156 million in 2017. And now in 2021, Matt and the Bark leadership team are navigating the SPAC landscape to bring Bark to the public markets. As I said, Matts episode covers quite a bit of ground and I'm super pumped to bring it to you. But with that said while I know, you're excited to hear his insights into SPAC’s and all things subscription-related we need to start at the very beginning.


    In this episode, you'll hear:


    How he grew up in a small town in Iowa with his parents who were very different. His father was a conservative accountant and his mother a rebel who encouraged him to form his path.
    How he was entrepreneurial from a young age, at school he had many side hustles like running the schools poker games and selling red cups to buy beer.
    How he played Racquetball competitively and went on to play at the National Tournament.
    Matt went to the University of Minnesota but only lasted one quarter as he only went because everyone expected him to go.
    How Matt dropped out of college and joined the Navy and became a weather observer.
    Matt went back to university and paid his way through in cash.
    After college he joined a Digital Ad Agency in March 1997, the company focused on getting traffic from the website to the store. They had big companies like Disney, Capital One and Discover.
    Matt explains what digital advertising was like in 2000.
    He shares that the Ad company was very successful but he did sell it, with this he joined forces with one of the companies investors to start a new company.
    Matt explains that his next company wasn’t successful and it was all down to the execution of the business. The company had more money they knew what to do with and hired big names in the business world but never made a real product or spoke to a customer.
    Matt shares how the founder of the Ad agency Scott started talking about the next business venture.
    Matt shares how Scott and himself started Meetup, a company trying to encourage people to get out of their house and meet people online. They also wanted to change the negative narrative of meeting people online.
    How Matt and Scott hired their CTO for Meetup from a listing they put on Craigslist.
    Matt shares that he left Meetup because it was getting too big with 45 employees and he didn’t want the stress of it.
    Matt founded Barkbox in September 2011 and never thought it would grow to over 735 employees.
    Matt shares that he started Barkbox as he was living in New York with his Great Dane Hugo, when they went into a pet shop there was nothing for big dogs.
    He shares that Groupon brought in half of their customers in the first year.
    Matt shares how BarkBox has further developed into different sections like SuperHuman, Bark Bright, Bark Eats and Bark Home.
    How BarkBox developed its own dog food as they wanted dogs to be fed as an individual.


    Resources from this episode

    Join Grindology: https://grindology.com/


    ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory


    Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5


    The Startup Story Inner Circle: https://www.thestartupstory.co/vip
    The Start

    • 1h 23 min
    Ryan Serhant, founder of Serhant and star of Bravo's Million Dollar Listing New York

    Ryan Serhant, founder of Serhant and star of Bravo's Million Dollar Listing New York

    About this episode

    My guest this week is Ryan Serhant, star of Bravo’s hit series Million Dollar Listing New York, Best Selling Author, and founder of Serhant.


    How do the crossroads of reality television and entrepreneurship ever cross? Well, this episode will answer that question very clearly for you. My guest has been the star of Bravo’s hit show, Million Dollar Listing New York for the last 10 seasons as well as launching one of the fastest growing Real Estate brands in the nation. Ryan is an absolute branding genius and he shares his expertise on that very topic, as well as his take on how resilience plays into the startup journey.


    In this episode, you'll hear:


    Childhood lessons that shaped his entire life’s journey
    How hand modeling helped stabilize his income while building his empire
    The power of action-taking and not action-thinking
    How Real Estate is just like improvisational acting
    Why you should plan out what “future you” looks like
    How the hardest moments in our life can shape our entire future going forward
    How he started selling real estate by leveraging YouTube
    How naivete can be of value to launching your business
    How selling is the foundation of any business
    The importance of branding, regardless of your industry


    Resources from this episode

    Join Grindology: https://grindology.com/


    ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory


    Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5


    The Startup Story Inner Circle: https://www.thestartupstory.co/vip
    The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory
    The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney
    The Startup Story on Instagram: https://www.instagram.com/thestartupstory


    Ryan’s Brand Building Course: https://ryanserhant.com/thestartupstory
    Sell it Like Serhant: https://amzn.to/3r6hHSH
    Big Money Energy: https://amzn.to/2ZidbVQ


    Share the podcast

    The Startup Story community has been so incredible in sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. So please keep sharing!

    • 1h 26 min
    Sean Cannell, founder of Think Media

    Sean Cannell, founder of Think Media

    About this episode

    My guest this week is Sean Cannell, founder of Think Media. His episode was originally released on February 11th of last year. Just 45 days before everything started to unravel from COVID.


    Sean is an incredible human being and entrepreneur as well as a best selling author, YouTuber, speaker, and absolute digital marketing mogul that has centered his mission on helping entrepreneurs and creatives build their influence with online video.


    Sean’s various YouTube channels have over two million subscribers, his videos have been viewed over 50 million times and he has been featured as one of the “20 Must Watch YouTube Channels That Will Change Your Business” by Forbes.


    The stats I just read are incredibly impressive, but what is really impressive is that Sean, and the Think Media team are on a mission to help 10,000 people create a living, doing what they love to do, utilizing online video. That is what I love about Sean’s story, is that it is grounded in helping others achieve something more for themselves.


    In this episode, you'll hear:


    How Sean’s childhood needed a complete redemption story in order to move forward.
    Lessons learned from key mentors in his life.
    The power of YouTube and why it should not be overlooked.
    About the marathon of entrepreneurship and how to avoid burnout.
    Why your brand NEEDS to utilize video.


    Resources from this episode

    Join Grindology: https://grindology.com/


    ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory


    Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5


    The Startup Story Inner Circle: https://www.thestartupstory.co/vip
    The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory
    The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney
    The Startup Story on Instagram: https://www.instagram.com/thestartupstory


    YouTube Secrets: https://amzn.to/31YHpOz
    Think Media on YouTube: https://www.youtube.com/channel/UCGxjDWAN1KwrkXYVi8CXtjQ
    Sean Cannell on LinkedIn: https://www.linkedin.com/in/seancannell/


    Share the podcast

    The Startup Story community has been so incredible in sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. So please keep sharing!

    • 1h 17 min
    Evan Goldberg, founder & EVP of Oracle NetSuite

    Evan Goldberg, founder & EVP of Oracle NetSuite

    About this episode

    My guest this week is none other than Evan Goldberg, Founder & EVP of Oracle NetSuite.


    The startup story of NetSuite is amazing because Evan and Larry Ellison spent 5 minutes on the phone discussing the idea of selling software from the cloud (which wasn’t called the cloud back in 1999) and then one year later they were selling to customers.


    NetSuite is the market leader in small business cloud-based ERP solutions and have over 27,000 customers across the globe. Within my full interview we discuss how he handled the failure of his first software startup, what it was like to build a startup and navigate an IPO as well as a corporate acquisition. We even discuss the fact that Evan had to lead NetSuite through not one financial crisis, but two. The dot com bust of 2000 and the 2008 market crash…and then a third with the COVID pandemic just last year…but we don’t spend any time talking about that because there just wasn’t enough time! I’m telling you…you are going to love this episode.


    In this episode, you'll hear:


    How Evan recovered from the failure of his first startup.
    How the origin of a company valued at over $9 billion began from a 5-minute conversation.
    How to handle distractions as a startup founder.
    The early customer acquisition strategies for a multi-billion-dollar SaaS company.
    Learnings from the transition as an independent company to being owned by a corporation.
    How startup founders need to capitalize on a down market to improve their business and be prepared for the rebound.


    Resources from this episode

    Join Grindology: https://grindology.com/


    ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory


    Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5


    The Startup Story Inner Circle: https://www.thestartupstory.co/vip
    The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory
    The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney
    The Startup Story on Instagram: https://www.instagram.com/thestartupstory


    NetSuite: https://netsuite.com/
    Evan’s LinkedIn Profile: https://www.linkedin.com/in/evan-netsuite/


    Share the podcast

    The Startup Story community has been so incredible in sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. So please keep sharing!

    • 58 min
    How to bootstrap your startup to a $12 billion acquisition

    How to bootstrap your startup to a $12 billion acquisition

    About this episode

    About six weeks ago one of our past guest experienced a life-changing event with regards to his startup. On September 13, 2021 it was confirmed that Mailchimp had been acquired by Intuit for $12 billion in cash and stock.


    Because of the recent headlines that have hit the mainstream tech sites, regarding this acquisition, I thought it would be nice to counter the false “overnight success” narratives with an honest discussion about how Ben Chestnut, co-founder of Mailchimp, really helped to build Mailchimp to where it is today.


    Until now, Ben’s story hasn’t received a ton of articles published about the savvy way in which Ben and his co-founder built this billion dollar enterprise without any venture capital. But now that they have been acquired for $12 billion…you are seeing them everywhere.


    This is the REAL startup story!


    In this episode, you'll hear:


    Ben’s early days and what led him to start MailChimp.
    Ben’s thoughts on bringing capital into the business.
    How he stayed the course despite competitor noise.
    Tactics Ben used to acquire his first 10,000 users.
    How to determine pricing and consumer tolerance in a SaaS product.
    Ben’s key steps to build a $12-billion startup.
    Ben’s advice to any entrepreneur who feels stuck.


    Resources from this episode

    Grindology Magazine: http://grindologymagazine.com/
    Grindology on Amazon: https://www.amazon.com/grindology


    ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory


    Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5


    The Startup Story Inner Circle: https://www.thestartupstory.co/vip
    The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory
    The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney
    The Startup Story on Instagram: https://www.instagram.com/thestartupstory


    Ben’s Twitter: https://twitter.com/benchestnut


    My LinkedIn Profile: https://www.linkedin.com/in/jamesmckinney1/


    Share the podcast

    The Startup Story community has been so incredible sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. There are three ways you can help.


    First, the most powerful way you can support this podcast is by leaving a review on Apple Podcasts or wherever you listen to podcasts.

    • 1h 3 min
    James McKinney, founder of Grindology & The Startup Story

    James McKinney, founder of Grindology & The Startup Story

    About this episode

    In the past month or so, I’ve had a few newer listeners reach out to me asking me when I would share a bit more about my story and how I got to the point of bringing The Startup Story to market. Well, as I responded to each of those listeners, I realized that it has been almost two years since my startup story episode has been released. What I also realized is that, when we did release that episode we were sitting at around 30,000 listeners…well we are now close to 100,000 listeners so it seems like it might be advantageous to replay my story for our newer, and much larger audience.


    This is also the only episode of the show where I am not the host. I could not tell my Startup Story without having my wife be part of the telling because so much of what I’ve been through has also been part of her story; and that is just the reality of marriage. There is no compartmentalizing things when you are married. As an entrepreneur, your startup plays an enormous role in your marriage…and that is why I had to have her join the show to ask me the questions that I probably wouldn’t naturally share had she not asked me.


    This episode is incredibly raw!


    In this episode, you'll hear:


    How I watched my dad grow his side hustle into a multimillion-dollar enterprise, and how it shaped my future
    Some of my early side hustles, dating all the way back to elementary school
    About being kicked out at the age of 16, living on my own, and how my dad delivered discipline in an intentional way
    How learning lessons of hard work and determination affected me as I continued to grow
    My focus and what I wanted to do with my life and how and why I joined the Marines
    About building and growing a promotional product business and recalling on the day I lost it all, and how it affected my wife


    Resources from this episode

    Grindology Magazine: http://grindologymagazine.com/


    Grindology on Amazon: https://www.amazon.com/grindology


    Larry Namer, founder of E! Entertainment Television: https://www.thestartupstory.co/episodes/larry-namer-founder-of-e-entertainment-television


    Ben Chestnut, co-founder of Mailchimp: https://www.thestartupstory.co/episodes/ben-chestnut-co-founder-of-mailchimp


    Christina Stembel, founder of Farmgirl Flowers: https://www.thestartupstory.co/episodes/christina-stembel-founder-of-farmgirl-flowers


    ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory


    Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5


    The Startup Story Inner Circle: https://www.thestartupstory.co/vip
    The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory
    The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney
    The Startup Story on Instagram: https://www.instagram.com/thestartupstory


    My LinkedIn Profile: https://www.linkedin.com/in/jamesmckinney1/


    Share the podcast

    The Startup Story community has been so incredible sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. There are three ways you can help.


    First, the most powerful way you can support this podcast is by leaving a review on Apple Podcasts or wherever you listen to podcasts.

    • 1h 21 min

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