Thinking Ahead: Your Leading-Edge Insights Podcast GfK

In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the April 2024 results of UK Consumer Confidence Index. The overall Index score rose two points to -19, an encouraging development. People’s view of their own personal finances in the next 12 months held steady and the other four measures that make up the Index increased by between two and four points. There is a lot of ground to make up to get us nearer to the 50 year index average of -10, but the measures are moving in the right direction for now. In Data Guru Corner we discuss regional data and analyses.
 
January 2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>

GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today. Drawing on rich, industry-standard trends data, experts from GfK Consumer Life will look at what’s driving consumers, and what your brand can do to connect now and succeed in 2024. 
In this episode, we'll talk about: 
Technology saga – Leveraging our evolving relationship  
Post Gen Z - Gearing up for Gen Alpha
If you missed it, part one covered the fundamentals & sustainability! 

In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the March 2024 results. The overall Index score remained at -21 this month with no move from February. There was some positive news in the view of our personal finances in the next 12 months, which rose two points. However, the Major Purchase Index fell two points and the Savings Index declined by four points. The improvements in the overall Index seen most months last year have now vanished. Neil explains what these scores mean and the impact of the March 6th Budget on them. March’s Data Guru Corner focuses on sampling. Tune in!
 
January 2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>

GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today. Drawing on rich, industry-standard trends data, experts from GfK Consumer Life will look at what’s driving consumers, and what your brand can do to connect now and succeed in 2024. 
In this episode, we'll talk about: 
Focusing on the fundamentals - Getting back to brand basics 
The sustainability boost - The circular economy gains momentum 
In part two, we'll talk all things tech & gen alpha! 

One-quarter of all UK mobile phones sales in 2023 were for second-hand or refurbished handsets 
Explore the dynamic shift in consumer behaviour within the UK mobile phone market in 2023, where a significant 25% of all mobile phones purchased were either second-hand or refurbished, up from the 19% in 2021. Join Lizzie Bailey and Chris Purnell, experts from GfK UK, as they unravel the intriguing statistics that underpin this trend.In this episode of the Thinking Ahead podcast, we delve into the motivations behind the surge in used and refurbished phone acquisitions. Gain valuable insights into the demographics of those opting for pre-owned devices and discover the driving forces behind their choices. Is it solely influenced by price considerations, or are environmental concerns playing a role in shaping this shift? Tune in now to unravel the nuanced layers of this evolving consumer landscape.
If you want to find out more, click here to read our press release. 

The Consumer Confidence Index took a knock in February, dropping two points to -21, with all but one of the measures that make up the topline score down. Our expert Neil Bellamy explains what’s happened and why the Personal Financial Situation metric remained at zero. In our regular feature, Data Guru Corner, he looks back over 50 years of data to evaluate how long it takes consumer sentiment to recover from a slump, and what this might suggest for a recovery this election year.