189 episodes

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet, or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

Business Wars Wondery

    • Management

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet, or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

    Boeing vs. Airbus - The Max Controversy | 7

    Boeing vs. Airbus - The Max Controversy | 7

    For more than 50 years, a version of Boeing's 737 aircraft has sailed the skies, dominating the market for short-range, short-haul domestic planes. The 737 is the best-selling commercial aircraft of all time. But competition in the late 1980s got fierce when Airbus entered the market with its model A320. The corporate giants would duke it out for the biggest market share. We conclude our series on Boeing vs. Airbus with aviation safety expert Tom Anthony of the University of Southern California. He joins us to talk about the rivalry, how a major corporate culture shift changed Boeing and what exactly went wrong with the 737 Max.

    • 26 min
    Boeing vs Airbus - Mayday | 6

    Boeing vs Airbus - Mayday | 6

    It’s 2011 and Airbus and Boeing are battling for the biggest deal in commercial aviation history. American Airlines is looking to buy 460 single-aisle airplanes and with the European jet giant going all out to win the contract, Boeing’s under pressure. But when the U.S. plane maker makes a daring strike to win over American, it sets off a chain of events that will plunge Boeing into the biggest crisis in its 100-year history.

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    • 28 min
    Boeing vs Airbus - Losing Altitude | 5

    Boeing vs Airbus - Losing Altitude | 5

    It’s the 2000s and after years of talk, Airbus is pushing ahead with its plan to build the biggest passenger jet in the world. But while Airbus is thinking bigger, Boeing’s thinking faster. It’s designing a near-supersonic aircraft called the Sonic Cruiser that it reckons will put some zip into its sales. But market forces, scandal and production challenges are about to put the plans of both companies well off course.

     

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    • 27 min
    Boeing vs Airbus - An Unholy Alliance | 4

    Boeing vs Airbus - An Unholy Alliance | 4

    It’s the late 1980s and following the A320 crash at the Habsheim Air Show in eastern France, the safety of Airbus’s computerized flight system is being called into question. But Boeing’s got troubles too. Airlines aren’t warming to its latest product proposal, it’s losing market share, and Airbus is plotting a strike against its iconic 747 jumbo jet. So with the pressure mounting, the American giant is preparing a series of a high-risk manoeuvres designed to outwit the European competition and defend its status as the king of commercial aircraft.

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    • 25 min
    Boeing vs Airbus - Air Bandits | 3

    Boeing vs Airbus - Air Bandits | 3

    It’s the late 1970s and Airbus is on cloud nine after securing a breakthrough deal with Eastern Airlines. But Boeing’s not taking the consortium’s intrusion into American airspace lightly. And it’s going to use every trick in the book to take down the European challenger. But with help from some powerful friends and a bold idea that’s going to transform flying, Airbus is about to increase the throttle on its journey to the heights of the aviation industry.

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    • 25 min
    Boeing vs Airbus - Cleared for Takeoff | 2

    Boeing vs Airbus - Cleared for Takeoff | 2

    It’s 1970 and the Boeing 747 is finally airborne. But bringing this behemoth to market has taken Boeing to the edge of collapse. And it will take years of belt-tightening and perseverance to overcome this jumbo hangover.




    Luckily, the Seattle manufacturer’s competition is in disarray and its major American rivals, Douglas and Lockheed, are in even deeper trouble.




    But across the Atlantic, a new threat is brewing. Europe’s government-backed Airbus is finally ready to fly. But the European consortium behind this new jetliner is about to discover that making planes is easier than selling them.




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    • 26 min

Customer Reviews

Jemima_A ,

Absolutely Brilliant !!

I’m so glad a friend told me about this. The narration is great, the episodes are of appropriate lengths, and the lessons on strategy are interwoven with the story in a way that makes it entertaining.

themaxwelldozie ,

Awesome podcast!

A friend introduced me to this podcast... I have been stuck. The narration is absolutely alluring! I love it!

Oluwabori ,

Best thing since sliced bread

I stumbled upon this podcast in accidentally and I’m absolutely enamoured and captured by it. Feels like Blinkist in a podcast. Thank you for this.

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