On this episode I interview Alex Brown, CMO Of DFO Global, who oversees a global ecommerce empire with 9 figures in annual revenue. He's also an expert media buyer with over $250M in managed digital spend.
In the first half of the video, me and Alex discuss how he and his team find winning products. He reveals what are the characteristics he's looking for when doing product research.
This part will definitely improve the way you think about researching dropshipping products for your Shopify store. What he shares is not exactly a step-by-step formula on how to find winning shopify products, but more of a framework. A mindset.
But don't worry, I've got plenty of detailed videos you can watch that show my exact process for finding winning dropshipping products that I personally scaled to over $1 million in sales.
Here is one: https://youtu.be/YXryt5smolY (https://www.youtube.com/watch?v=YXryt5smolY)