34 min.

2014 PPC Changes Examined with Joe Kerschbaum Marketing Nirvana

    • Marketing

Midwest Account Director of 3Q DigitalJoe Kerschbaumtalks about some of his favorite changes in the PPC space. Joe discusses the big changes in the retail space from PLA or Product Listing Ads to Shopping Campaigns, variation match changes, affinity targeting and more.

Midwest Account Director of 3Q DigitalJoe Kerschbaumtalks about some of his favorite changes in the PPC space. Joe discusses the big changes in the retail space from PLA or Product Listing Ads to Shopping Campaigns, variation match changes, affinity targeting and more.

34 min.