ABC of Innovation and Transformation Mila Pirogov

Today a number of senior leaders and executives are facing three main challenges:


A lot of noise,
A lot of friction due to changing priorities responding to noise; and
Financial conundrum. In terms of what makes sense to fund and where to get funding.

No significant result can be achieved until a leader and a team actually put some time to get clarity on the goals and clarity on the priorities so that they can work less and achieve more.

Otherwise, this road leads to stress, burnout, ad value destruction.

In order to grow, we must learn to transform. To take a path of transformation.

Today I will give three tips on how to effectively deal with noise, friction, and financial conundrum.

Today we will walk through a practical system to grow a business even in tough times like now, without expensive advertisement and wasting time on social media and digital maze.

I will share

· 4 ways to attract the right customers,

· A two-step approach to creating a greater value:


reaching out and attracting your ideal prospects digitally,
turning existing customers into raving fans by offering them the results they are looking for.

· How three simple adjustments across your customer journey can quadruple the value of your business.

Are you leading people?
Do not make this mistake.

Master a skill that will become even more important through three phases: moving from a pandemic-triggered health crisis towards a business and public sector change at scale, and then facing a massive 3B people reskilling.

Crystal Ball Into The Future - What about Commercial Real Estate? Is the office space dead?  
Check YouTube video https://youtu.be/rNXzmjyS-48

0:25 Commercial Real estate, government debt, and lending. Is the office space dead?  
2:25 Retail drop and office whooping spike.
2:55 Emergency subsidy influence.
4:55 Raising government debt. Spend and ignore the deficit - for now.  
7:26 380B of the fiscal stimulus to protect short-term has long term implications. Pain management matching a patient's condition.  
8:50 Difference between Canada and the US approach.
9:30 Cost of borrowing may change. What the impact would be.
10:30 Canada's heavy dependency on the US. Close correlation.
11:30 What does the cost of free money mean for Canada. Permanent economic impact.
14:25 Canada's 2020 spend is 50% higher than back in 2008, and is 75% higher than during the Second World War.  
15:10 Benjamin Tal CIBC on Canada's asymmetrical (K-shape) job market. Those who stayed in the market will drive demand for single home houses and offices.
21:50 Who is impacted and What does it mean? Big stores are open and thriving. Small stores are out of business.
22:30 Change in CMHC program to encourage first-time buyers moving forward to purchase. Stimulate the economy.
24:20 Three driving forces that affect prices.
27:00 Why interest rates will have to remain low.
27:25 Will that mean there would be no inflation? That depends on where we would look for it!
28:40 Which scenario will lead to an increase in the interest rates?
29:30 Conclusion - to buy or not to buy? What about condos that have dropped so much?
31:00 Canadian Brand.
32:11 Immigration - Canada is competing with the US.  
35:40 Why a brand is valuable during massive change. How Canada and the US differ in attracting immigrants.
40:50 What would you like to hear about?

Crystal Ball Into The Future - uncover Longer-Term Trends. Ride the Wave!  

Check a video version on YouTube https://youtu.be/f12RAUsgEew

0:40 Intro - What's Up with the Greater Toronto Area real estate?
1:25 Who is in the house and why you care to listen to us: Frank  
2:00 Who is in the house and why you care to listen to us: Mila
2:48 Real estate Activity vs Price - a long-term trend perspective. Tips and dips.
6:00 Tips and dip of 2017-2018
7:35 Affordability trend. Free money syndrome.  
8:45 Inflation and link to CPI.  
9:15 Doug Hyatt of the CPI index and inflation. Consumer market, stock market, real estate market, and derivatives.
10:50 Targeting inflation.
11:25 Where we are heading in 2021. A paradigm shift. Return to work, demographics, and immigration.
16:04 Middle ages times of plaque. Empty cities got populous again.
17:25 Supply and demand trend has not changed. The double cohort wave is still coming.
19:05 Return to work - sentiment differs between sectors. Sought after 3-2-2 workweek may have just been accelerated by the pandemic.

Crystal Ball Into The Future - What is Happening with Toronto Condos and Houses Value.
Check YouTube for the video version https://youtu.be/yAoqYNh3Chs

0:30 Intro - What's Up with Greater Toronto Area real estate? To buy or not to buy?
1:25 Who is in the house and why you care to listen to us: Frank  
3:45 Who is in the house and why you care to listen to us: Mila
7:00 Two-part plan to solve a puzzle of 2020: where we are, where we are going. Condos and Houses
8:40 User - owner perspective. Trapped inside? Choose a comfortable space for the price! Fear factor drives the appeal of single homes.  
10:55 Market is very emotionally driven now.
11:35 Spring market in December
12:55 The law of averages - it is not as hot as you hear.
13:35 Aggressive buying trend - going tangible in response to fear, driving supply and demand
14:20 Temporary vs Longer-term trends. Pandemic vs Supply and Demand.  
14:45 Condo Rentals abound! Downtown is on sale. Tenants are moving around to get better deals
16:45 Real estate investing rely on understanding trends. Why and when to liquidate?
18:30 Condo sales - larger condos are stable. Low supply higher demand.
20:00 Condo Rental market resiliency to a whooping 250% increase in supply.  
21:30 Five factors why Condo market became better supplied. 1 in 5 factors are longer-term. 3 are temporary COVID related. Prices are resilient!
25:00 What about houses? Sales activity on average is the same as before, adjusted for the spring closure.
28:00 Access to lending and the cost of borrowing are supportive of buying. Soft signaling of the government to support the real estate market to restart growth.