Augmented Ops Tulip

This week’s guest is Anna Shedletsky, Co-Founder and CEO of Instrumental.


Having started her career as an engineer at Apple, Anna shares lessons around quality management, which manufacturing KPIs actually matter, and how to take an idea from prototype to production. Plus, she lays out why organizations should think about manufacturing as a profit generator rather than a cost center, and why being able to demonstrate ROI is vital for engineers to advocate for the tech they need.


Augmented Ops is a podcast for industrial leaders, shop floor operators, citizen developers, and anyone else that cares about what the future of frontline operations will look like across industries. This show is presented by Tulip, the Frontline Operations Platform. You can find more from us at Tulip.co/podcast or by following the show on LinkedIn. Instrumental is a Tulip Technology Ecosystem Partner.
Special Guest: Anna Shedletsky.

This week, Natan Linder, Co-Founder and CEO of Tulip sits down with Madilynn Castillo, Head of Marketing for a recap of their experiences at this year’s Hannover Messe — the world’s largest industrial trade fair.


They explore the lackluster state of AI in industrial software, the rise of composable software architectures, and how open technology ecosystems are becoming the norm throughout the industry. Plus, an overview of the latest developments from Tulip that debuted at the show.


Augmented Ops is a podcast for industrial leaders, shop floor operators, citizen developers, and anyone else that cares about what the future of frontline operations will look like across industries. This show is presented by Tulip, the Frontline Operations Platform. You can find more from us at Tulip.co/podcast or by following the show on LinkedIn.
Special Guest: Madilynn Castillo.

This week’s guest is Matt Lowe, Co-Founder and CEO of ZeroKey.


Not only is he a contributor to major open source projects like Linux and Arduino, Matt is the inventor of Quantum RTLS, a system that uses ultrasound to achieve 3D position tracking of objects with an unmatched level of fidelity. He explains what makes ultrasound-based positioning systems ideal for manufacturing environments, how spatial intelligence offers new ways to solve problems on the shop floor, and how open architecture can eliminate the need for system integrators.


Augmented Ops is a podcast for industrial leaders, shop floor operators, citizen developers, and anyone else that cares about what the future of frontline operations will look like across industries. This show is presented by Tulip, the Frontline Operations Platform. You can find more from us at Tulip.co/podcast or by following the show on LinkedIn. ZeroKey is a Tulip Technology Ecosystem Partner.
Special Guest: Matt Lowe.

This week’s guest is Dominik Obermaier, Co-Founder and CTO of HiveMQ.


With over 10 years of experience serving on the MQTT technical committee and helping organizations build their data foundations using HiveMQ’s MQTT platform, Dominik shares his deep expertise on the technology. He explains what makes MQTT such an important communications protocol, why the emergence of the Unified Namespace matters for manufacturers, and debates the merits of on-prem vs. cloud solutions.


Augmented Ops is a podcast for industrial leaders, shop floor operators, citizen developers, and anyone else that cares about what the future of frontline operations will look like across industries. This show is presented by Tulip, the Frontline Operations Platform. You can find more from us at Tulip.co/podcast or by following the show on LinkedIn. HiveMQ is a Tulip Technology Ecosystem Partner.
Special Guest: Dominik Obermaier.

This week’s guest is Jay Lee, Director of the Industrial AI Center at the University of Maryland.


Dr. Lee shares his experiences from the early days programming machines with punch cards, to eventually developing advanced machine learning applications for industry. He explains how AI and ML are reshaping manufacturing, the workforce, and global supply chains. Plus, he lays out his vision for how our education system needs to change in order to train the next generation of AI practitioners.


Augmented Ops is a podcast for industrial leaders, shop floor operators, citizen developers, and anyone else that cares about what the future of frontline operations will look like across industries. This show is presented by Tulip, the Frontline Operations Platform. You can find more from us at Tulip.co/podcast or by following the show on LinkedIn.
Special Guest: Jay Lee.

This week’s guest is Alex Krüger, Co-founder and CEO of United Manufacturing Hub, or UMH.


Alex shares his journey from working on integration projects in consulting fresh out of college, to founding UMH and building an open source alternative to the offerings from incumbent vendors. He breaks down the role of the open source software movement in manufacturing, how the Unified Namespace architecture compares to the traditional ISA-95 model, and how IT can best enable OT to solve problems. Plus, he shares his vision for how microservice-based MES solutions can disrupt the existing monolithic applications.


Augmented Ops is a podcast for industrial leaders, shop floor operators, citizen developers, and anyone else that cares about what the future of frontline operations will look like across industries. This show is presented by Tulip, the Frontline Operations Platform. You can find more from us at Tulip.co/podcast or by following the show on LinkedIn. UMH is a Tulip Technology Ecosystem Partner.
Special Guest: Alex Krüger.